Passionate Communications and Marketing executive, with extensive experience in digital communication and PR. Team leadership, digital content, strategic planning, branding and inbound marketing, monitoring social media profiles and metrics to create engagement and brand awareness, and planning, coordinating and analyzing campaigns with influencers. Also working with internal and external communications, PR, media training, advertising campaigns and events managment.I would like to highlight a few important projects, such as the implementation of blogs Ibmec Insights and Wyden in 2020, and the launch of Wyden’s brand TikTok in 2022, wich reached the result of 70k followers in its first month, making this platform the brand’s biggest chanel.I also have just over a decade of experience in external media, in the areas of telejournalism, radio journalism, audiovisual production and coordination for the mainstream press, and international series in Instanbul, Turkey.Key words:Communication and marketing management, content marketing, strategic marketing, digital marketing, marketing planning, PR, internal communication, external communication, campaign planning, events, marketing campaigns, metrics analysis, branding, project management, marketing projects, strategic planning, management reports, indicators, leadership and people management.