Adjunct professor at Istituto Marangoni Miami Master's program mentoring future leaders on the fundamentals of value generation. My areas of expertise include Strategic Marketing & E-Commerce Management, as well as Business Project.

Etelier is a female-founded fashion-tech startup powering the new era of the digital fashion economy.

Lead center of excellence designing customized solutions for startups and SMEs driving growth, revenue optimization, and brand success. Outline customer-driven strategies, marketing, and sales action plans backed up by operational efficiency. Omni-channel proficient, boost customer journey through analytical insights, providing strategic direction to leadership teams and board members.

Serve as Senior Adviser for Luxury Retail, leveraging startups, as well as SMEs operations through actionable solutions delivering revenue optimization with strategic and operational clarity. Omni-channel proficient combines product, market, consumer, and channel strategy, optimizing profitability, customer experience, and operational efficiency.

Piloted beauty startup throughout its product-market fit phase. Accessed its business model, and operations roadmap, leading the GTM plan for scalability within US and Mexico marketplaces. Powered its sales and marketing strategic moves aligning all efforts to bring A Complete to the market forefront. Oversaw adherence to financial targets as well as day to day operations, ensuring strategic clarity. Aligned customer success programs ensuring synergy with short-term and long-term objectives. Full ownership over its P&L and financial reporting.

Successfully proposed and implemented Assos of Switzerland's strategic vision, planning, and execution, introducing the brand into the Brazilian market. A B2C business model optimizing channels (online and offline). Combined product and technology roadmaps with competitive market intelligence, cultural and industry trends while leveraging customer experience with unique POS strides to reinforce the Assos experience and lifestyle, and responding for a 35% yearly ROI.

Accountable for the success and profitability of multi-unit stores and concessions across the territory; and full P&L responsibility for a business turnover. Led strategic planning and execution supporting short, medium, and long-term business objectives on growth and sustainability. Reported directly to European Retail Director on the areas of CPA, HR, logistics, marketing sales, legal, finance, overseeing the day to day operations, and monthly performance guaranteeing adherence to planning and predefined goals.

Reporting to the CEO, providing strategic direction to leadership teams on all aspects of visual merchandising, product assortment, marketing, and new store openings. Conceptualized and implement a unique business model for leading luxury goods specialty boutiques in Brazil, delivering a 50% ROI expanding operations into key-regions of the country.

Steered business growth strategy for premium tech textile trader in Brazil, negotiating an average of 1.5 million meters per year for the B2B environment. Sustained commercial relations with leading Asian and European corporations exceeding on the understanding of wholesale and retail marketplaces, export/import processes & requirements, with relevant trade shows participation in Europe, Asia, and South America. The main interface with RTW industry-leading creators, managing high-profile accounts, crafting profitable opportunities, and translating ideas into action plans. Full ownership of product life-cycle, leading product road map and cross-functional teams guarantying 100% compliance with the companies' vision and adherence to targeted goals. Responsible for a two-year forecast on consumer behavior trends. Took ownership of the operating plan: the achievement of growth objectives including market share, revenue, profit, and return on investment for all the channels/categories of business and key-customers