International General Management Director with 18 years of experience. I can help you orchestrating innovation and process optimisation. I am good at reshaping an organisation's international structure, processes, technology and systems to improve effectiveness, efficiency and overall performance. I can establish and build functions to drive sustainable growth globally.I have a track record of success working in senior roles with world-class organizations across a range of sectors including technology, education, real estate, advertising, market research, and telecommunications, also driving critical digital transformation projects. I lived and worked in Italy, United Kingdom, Switzerland, France. I am currently based in the UK, and open for relocation in Italy and Switzerland.RECENT ACCOMPLISHMENTSI hired and structured the performance management and marketing operation teams at Global University Systems unlocking possibilities for a YoY double-digit growth. Through these new functions, GUS has now a consistent process to monitor performance across various institutions. I also created bridges between departments and brands, paving the path to optimize and scale GUS student recruitment and marketing practices to drive growth, also through AI deployment and automation.Previously I hired, structured, nurtured and optimised the performance marketing team globally at JLL. I also founded Light Reaction (now GroupM, WPP) in Italy as a new programmatic advertising business, and made it a profitable business within a few months. CORE SKILLS AND EXPERIENCESales & Marketing Operations and Management ▪ Business Development ▪ Digital Marketing ▪ Performance Marketing ▪ Strategic Planning and Management ▪ MarTech ▪ C-Level Stakeholder Management ▪ Engagement Management ▪ Business Transformation ▪ Budget Management ▪ Business Pitches ▪ General Management ▪ AI literacy ▪ Data, People and Process Management ▪ Marketing Communications ▪ Data & Analytics ▪ Branding ▪ Customer Experience ▪ Project Management ▪ International Team Building ▪ Talent Management ▪ Solutions Design ▪ Entrepreneurial, flexible and adaptableCurrently a student at the Postgraduate Master of Science in Digital Analytics and Finance at Arden University.