Silvia Mareta Email & Phone Number

Indonesia

Jakarta Selatan, Jakarta Raya, Indonesia

- Led and managed a large outsourced digital marketing team (copywriters, WordPress developers, graphic/motion graphic designers, social media specialists, PPC experts, and production specialists).- Developed and implemented new paid search (Google Ads, Meta Ads, Display Ads, YouTube Ads) and organic search (SEO, social media) strategies to improve website traffic and brand awareness.- Managed digital budgets and optimized performance of paid and organic search campaigns.- Analyzed data, identified trends, and implemented corrective actions to streamline sales operations and increase conversions.- Utilized A/B testing and multivariate analysis to optimize website conversion rates.- Developed and implemented social media content guidelines & content planning strategies.- Conceptualized video content & scripted YouTube videos.- Leveraged social media content creation strategies to achieve demonstrably strong audience growth (10K followers in 5 months - organic & paid)- Created data-driven marketing campaigns, enhanced user experience, and generated qualified leads.

Jakarta, Indonesia

- Led and managed a large outsourced digital marketing team (copywriters, WordPress developers, graphic designers, admin and PPC experts).- Developed and implemented new paid search (Google Ads, Meta Ads) and organic search (SEO, social media) strategies to improve website traffic and brand awareness.- Analyzed data, identified trends, and implemented corrective actions to streamline sales operations and increase conversions.- Conducted consumer & market research to define target audiences & markets for project alignment related to property buying.- Supported website copywriting, ad copywriting, & SEO article creation.- Performed WordPress optimization & quality score improvement for SEM platforms.- Developed business strategies to enhance KPIs (CTR, sales, brand awareness).- Utilized A/B testing and multivariate analysis to optimize website conversion rates.- Created data-driven marketing campaigns, enhanced user experience, and generated qualified leads.

Purwokerto

- Developed and executed sales plans to achieve target increase in sales and expand market share.- Sourced and qualified new business leads through cold calling, networking, and lead generation efforts.- Built and maintained strong client relationships, exceeding customer satisfaction goals through understanding needs and providing tailored solutions.- Delivered impactful product demonstrations and presentations, effectively communicating features and benefits to secure new clients.- Negotiated and closed sales contracts, securing favorable terms for both parties and exceeding sales.- Collaborated effectively with internal teams (Front Office, Banquette, Kitchen) to ensure optimal customer service and address client concerns.- Monitored industry trends and competitor activity to provide valuable insights that optimized sales strategies.

Purwokerto - Banyumas

- Assist in writing press releases, social media posts, website content, and other communication materials aligned with government initiatives and policies.- Conduct research to gather information for content creation.- Assist in monitoring media coverage of the government and relevant issues.- Help prepare for press conferences or interviews with government officials.- Build and maintain relationships with journalists and media outlets.- Assist in planning and coordinating public events.- Help with logistics and outreach for events.- Conduct research on public opinion, media trends, and relevant topics.- Assist with administrative tasks such as filing and scheduling meetings.