As the Marketing Business Partner at SciY, my responsibility is to oversee the successful launch of this vendor-agnostic scientific software brand. I collaborate closely with top executives and marketing teams from partner brands to ensure consistent communication, branding, commercial strategies, and event participation. I drive marketing activities aimed at elevating brand positioning and boosting sales, all with the ultimate objective of establishing SciY as a prominent leader in the life sciences software industry.

The future is all about personalizing consumer experience, and with Jump, the future is now! Our purpose is to help digital media and entertainment companies better understand their users' needs and wants, so they can keep their users engaged by offering them the most individualized content.JUMP is the cloud intelligence platform that turns your data into the knowledge you need to optimize your business.My role?- Craft strategies to optimize the company's overall marketing performance: branding, lead generation, inbound, outbound and content marketing, SEO, communications, events and PR.- Work closely to the sales team to ensure the quality of lead generation and conversion rates optimization in the B2B pipeline.- Marketing activities Implementation, tracking, analysis and reporting to the company's CEO.- Marketing Budget Management - Allocation and optimisation.- I also lead Jump´s BUSINESS IMPACT UNIT, which is. focused on helping our clients get the most out of their user's data to develop effective marketing campaigns.

Definition of digital marketing and communication strategies for companies within different sectors to help them improve brand awareness, engagement and user experience, launch and position new products and services, etc. I have worked covering all the stages; from strategy definition to implementation and results analysis and tracking.Some of our clients: Havaianas, Habitat Inmobiliaria (real state), L´oreal, Allergan laboratories, Nuubo, Mitsubishi, TV shows like Peg+ Cat, Bing and many more.

- Market research and International Business plan (APAC and LATAM).- New business opportunities identification, strategic plan development and action plan implementation.- New services development in order to differentiate and create value for our customers- Product, price, distribution, communication and promotion policy management- Implementation of email marketing campaignss for customer acquisition and retention- Digital Marketing management (SEO, SEM, Community management, email marketiing campaigns..)- Detection of Business opportunities and implement the necessary Marketing plans.- Follow up on budgets, forecast and project expense report.

- Defining strategic online marketing activities.- Implementation and monitoring of marketing strategies.- SEO, SEM, Paid Media, email marketing campaigns and Social media content management.- Management of third party suppliers, agencies and partners to drive value and lasting relationships.- Testing, measuring and analysing performance data and customer behaviours.- Managing and developing a digital marketing team.- Evaluating and reporting site analytics to monitor and build upon the consistent growth.

- Annual sales report and comercial objectives valuation.- Colaboration in the Price policy definition and comercial and economic conditions.. Major accounts management and l-t customer relationship mainteinance.- Continuous communication with suppliers and cost control.- Marketing Mix definition (product, price, distribution and comunication policies)- Coordinate the Comercial department and stablish the necessary strategies for the proppper business development and relationship with the company customers.- To provide line management and support to administrators within the comercial team, delegating tasks, offering training, peer support and coaching as required, including facilitating appropriate development, undertaking supervisions and appraisals, and handling poor performance issues.- Commercial team recruitment and trainning program implementation and tracking.

- Acting as the initial point of contact for the Director of the company in his absence, assessing priorities and re-directing calls, enquiries and requests as necessary.- To manage the Director’s diary and appointments, ensuring effective use of time and preparation of papers and information in advance- To filter incoming mail: sorting, redirecting and taking action as appropriate- To prepare and/or draft correspondence for the Director, as required- To prepare weekly staff movement sheets and record absences in liaison with Human Resources staff- To assist with budget management and take responsibility for monitoring of income and expenditure, processing and coding of invoices and expenses- To carry out a range of administrative tasks, including photocopying, filing, sending faxes, making travel arrangements- To organise internal and external meetings and teleconferences, including booking venues, arranging accommodation and taking minutes as required.- Acting on behalf of and representing the Director.- To oversee coordination and collation of quarterly reports for Board meetings- To ensure departmental deadlines are met for corporate activities.- To attend and contribute to meetings on the Director’s behalf, reporting back and following up appropriately.