Silviya Chaparova - Aleksieva

Silviya Chaparova - Aleksieva Email and Phone Number

Marketing Manager @ Sofia South Ring Mall EAD | Marketing Communications, Retail Marketing @ Sofia South Ring Mall EAD
sofia, sofia-capital, bulgaria
Silviya Chaparova - Aleksieva's Location
Bulgaria, Bulgaria
Silviya Chaparova - Aleksieva's Contact Details

Silviya Chaparova - Aleksieva work email

Silviya Chaparova - Aleksieva personal email

About Silviya Chaparova - Aleksieva

As a marketing manager at Sofia South Ring Mall EAD, I have been leading the development and implementation of innovative and effective marketing strategies for the largest shopping center in Bulgaria for over seven years. I have a strong background in online marketing, new media, and marketing communications, with a certification in LinkedIn and multiple skills in these areas. I have successfully launched and managed various campaigns, events, and promotions that have increased the mall's brand awareness, foot traffic, and customer loyalty. I have also collaborated with various stakeholders, including tenants, media partners, agencies, and suppliers, to ensure the alignment and integration of the marketing efforts and objectives. My mission is to create memorable and engaging experiences for the mall's visitors and to foster a positive and dynamic image of the mall in the market. I am passionate about retail marketing and the opportunities it offers to connect with diverse and evolving audiences. I am always eager to learn new trends, tools, and techniques that can enhance my skills and competencies. I value teamwork, creativity, and excellence, and I strive to bring these values to every project and initiative I lead or support.

Silviya Chaparova - Aleksieva's Current Company Details
Sofia South Ring Mall EAD

Sofia South Ring Mall Ead

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Marketing Manager @ Sofia South Ring Mall EAD | Marketing Communications, Retail Marketing
sofia, sofia-capital, bulgaria
Website:
sofiaring.bg
Employees:
16
Silviya Chaparova - Aleksieva Work Experience Details
  • Sofia South Ring Mall Ead
    Marketing Manager
    Sofia South Ring Mall Ead Oct 2016 - Present
  • Sofia South Ring Mall Ead
    Retail Marketing Manager
    Sofia South Ring Mall Ead May 2016 - Sep 2016
    Sofia, Sofia City, Bulgaria
  • Sofia Ring Mall
    Retail Marketing Consultant
    Sofia Ring Mall Jan 2016 - May 2016
    Sofia, Sofia City, Bulgaria
  • Assos Capital
    Marketing Manager
    Assos Capital Mar 2014 - Nov 2015
    Stara Zagora, Bulgaria
    Park Mall Stara Zagora
  • Assos Capital
    Marketing Manager
    Assos Capital Oct 2012 - Nov 2015
    Veliko Turnovo, Bulgaria
    Mall Veliko Tarnovo
  • Assos Capital
    Marketing Manager
    Assos Capital Apr 2012 - Nov 2015
    Sofia City, Bulgaria
    The Mall •Maintain effective communication and relationships with internal and external clients, as well as with the Mall’s tenants, to ensure high-quality customer service; • establish and maintain new and already existing client relationships; • execute advertising sales and marketing activities as necessary in alignment with the marketing strategy of the Mall • Execute ATL and BTL marketing activities • Maintain relationships with media, advertising agencies and other subcontractors • Prepare advertising texts and press releases • Manage the brand awareness activities of The Mall • Plan and execute social events and activities of the Mall • Plan the calendar of events of the Mall and execute advertising campaigns • Create information manuals and databases of pictures and video materials • prepare and coordinate the design and decoration of the Mall for various events and responsible for the overall decoration of the Mall • develop the Mall marketing strategy in conjunction with The Mall Shopping Managers • coach, manage the performance , train, guide, develop and assess the Mall marketing team members • prepare the marketing budget and manage its effective executions
  • Attica Media Bulgaria
    Marketing Manager
    Attica Media Bulgaria Feb 2007 - Feb 2012
    Bulgaria, Sofia 1113, Iztok, Charles Darwin 14A, Entr. B, Floor 3
    • Collaborate with the CEO and senior leadership to develop communications strategies that will broaden programmatic reach and deepen impact.• Identify challenges and emerging issues faced by the organization. Work with leadership team and staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them.• Serve as a spokesperson and lead point person on media interactions that help promote and/or impact the organization.• Actively engage, cultivate, and manage press relationships to ensure coverage surrounding Attica Media programs, special events, public announcements, and other projects.• Oversee the day-to-day activities of the communications function including budgeting and planning of advertising campaigns and staff development.• Develop, implement, and evaluate the annual communications plan across the portfolio of Attica Media.• Managing the official websites of the company ( www.atticamedia.bg ; www.playboy.bg ; www.graziaonline.bg ; www.maximonline.bg ; www.forbesbulgaria.bg ). Coordinate webpage maintenance – ensure that new and consistent information (article links, stories, and events) is posted regularly.• Project accountant (outdoor campaigns, barter contracts, media partnerships, producing DVD products)
  • Bbt Television
    Reporter Intern
    Bbt Television Feb 2006 - Mar 2006
    Bulgaria
    • Report and write news stories for publication or broadcast.• Research and analyze background information.

Silviya Chaparova - Aleksieva Skills

Advertising Event Management Marketing Communications Marketing Strategy Public Relations Digital Marketing Social Media Marketing Marketing Online Advertising Strategic Communications Marketing Management Media Planning Online Marketing Press Releases Media Relations Email Marketing Management Market Research Magazines Creative Writing Digital Media Brand Development Corporate Communications Journalism Brand Awareness Brand Management Integrated Marketing Leadership New Media Project Management Digital Strategy Advertising Sales Direct Marketing Google Analytics Budgets Google Adwords Market Planning Marketing Research Mobile Marketing Media Buying Graphic Design Internal Communications Publicity B2b Marketing Broadcast Content Strategy Affiliate Marketing Facebook Newsletters Computer Skills

Silviya Chaparova - Aleksieva Education Details

Frequently Asked Questions about Silviya Chaparova - Aleksieva

What company does Silviya Chaparova - Aleksieva work for?

Silviya Chaparova - Aleksieva works for Sofia South Ring Mall Ead

What is Silviya Chaparova - Aleksieva's role at the current company?

Silviya Chaparova - Aleksieva's current role is Marketing Manager @ Sofia South Ring Mall EAD | Marketing Communications, Retail Marketing.

What is Silviya Chaparova - Aleksieva's email address?

Silviya Chaparova - Aleksieva's email address is si****@****ail.com

What schools did Silviya Chaparova - Aleksieva attend?

Silviya Chaparova - Aleksieva attended New Bulgarian University, Foreign Languages High School “ekzarh Josiph I”.

What are some of Silviya Chaparova - Aleksieva's interests?

Silviya Chaparova - Aleksieva has interest in Aerobics, Sport, Pr And Marketing, Social Media, Snowboarding, Advertising, Music, Books, Professional.

What skills is Silviya Chaparova - Aleksieva known for?

Silviya Chaparova - Aleksieva has skills like Advertising, Event Management, Marketing Communications, Marketing Strategy, Public Relations, Digital Marketing, Social Media Marketing, Marketing, Online Advertising, Strategic Communications, Marketing Management, Media Planning.

Who are Silviya Chaparova - Aleksieva's colleagues?

Silviya Chaparova - Aleksieva's colleagues are Ivelina Tinkova, Viara Atova, Maria Y., Stanislav Andonov, Evelyn Vratsidas, Vesislava Borisova - Petkova, Maria Angelova.

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