Simone Collins Email & Phone Number

Queensland, Australia

In January 2016, my family and I relocated from Sydney to Bali. This inspired me to create a travel blog www.ouryearinbali.com​ to document stories of relocating and expat experiences in Indonesia for two years.The blog naturally expanded with content curated from interviews I conducted with other expat families who lived in Bali. Furthermore, the website now offers a relocation consulting service for anyone around the world looking at making a move to Bali for any period of time. In fact, we have assisted hundreds of people from over 55 countries!The topics we can talk about:Finding your ideal home (monthly, long term, long leases, sales & purchase, including buying land)Understanding furnished and unfurnished villasChoosing the right school (introductions to Principals and Admissions/Enrolment)Best location to live and information about the neighbourhoodSafety and crimeExpat communitiesChoosing the right visa, how does it the KITAS or social cultural visa work (how can I live longer in Bali)Bringing a baby and young children (doctors, vaccinations)Cost of living and budgetingFinances such as opening a local bank account and transfersHiring staff and the Balinese salaryStaff salariesTravel and Health insurance and medical informationBest transport methods (renting a car or scooter, GoJek/Grab, hiring a driver), traffic and commute distanceCultural information to assist with fitting into local lifeEveryday practicalitiesPre-departure planningSettling in and making friendsIntroductions to other families and providersSetting up a business and investmentsRetirementBringing pets to BaliBuying a businessCreating your own hospitality business (cafe, restaurant, eco resort, beach club, bar etc)

Sunshine Coast, Queensland, Australia

Panel Recruitment Services is a boutique online market research consultancy that specialises in the creation, recruitment and management of online research panels and customer advisory panels. This consultancy also provides both online and offline marketing and administration support to clients across a variety of industries.Responsibilities:• Creation, design and copy for client websites.• Coordination with external designers and programmers for website creation and application integration for websites.• Writing proposals, creation of newsletters, forms, kits, brochures and POS.• PowerPoint presentations for major government programs.• Design, set up and coordination of competitions and promotions.• Database design, maintenance and management.

Sunshine Coast, Queensland, Australia

Argon Law is a commercial law firm based on the Sunshine Coast who cover a broad range of business, property and estate matters.Responsbilities included: - Co-ordinate and participate in the annual strategic planning and business development workshops andreview. - Review and rewrite the annual strategic marketing and business development plan, including end of year budget performance analysis and twelve month forecast recommendations.- Work with the Director to review, re-set and implement the Argon Law marketing key ratiosand other performance benchmarks for both digital and non-digital performance targets.- Work closely with the Director and the Argon Law team in the management and delivery of the annualbusiness and marketing plans.- Prepare and present written monthly performance and analytic reports to the Director or his nominee/sin accordance with the Argon Law reporting structure and otherwise as required from time to time.- Maintain the currency of and protect all corporate collateral and marketing assets.- Co-ordinate and implement the social media and digital marketing program.- Design and implement a comprehensive Argon Law LinkedIn campaign for the promotion of its personnel and co-ordinate and educate all stakeholders.- Provide recommendations to drive acquisition and retention of clients to successfully meet KPIs and firm-wide objectives, including the Argon Law Gratitude Strategy.- Co-ordinate public relations and media management including video production.- Maximise exposure as principal sponsor of the Sunshine Coast Art Prize, the USC Law Awards, and other sponsorship arrangements.- Drive innovation and improvement across all categories of the annual marketing and businessdevelopment plan and communicate this effectively to team members.- Improve efficiencies and coverage of (vlogs, articles, scripts) across all digital mediums.- Find innovative ways to leverage on the intellectual property of the firm.

Sunshine Coast, Queensland, Australia

Responsibilities:● Wrote and edited marketing collateral, web copy, evaluation reports, grant applications, award submissions, radio scripts, eDMs, social media posts, surveys, media releases and strategy documents.● Implemented a web-based Travel Demand Management tool and Workplace Travel Program including producing a Project Plan, Communication Plan and Evaluation Framework.● Developed marketing campaigns and delivered region-wide events attended by Councillors and media.● Developed, managed and distributed educational, promotional materials and merchandise that support the Council's Travel Behaviour change and Sustainable Transport strategies.● Developed professional relationships with project stakeholders, partners, sponsors and suppliers.● Reviewed successful travel demand, travel behaviour change and road safety strategies.● Coordinated and promoted sustainable transport events such as Ride to Work and Walk to School.● Prepared project briefs, assessed and recommended suitable consultants and managed delivery ofmultiple community projects. Achievements​:● Successfully acquired a $10,000 grant in 2020 from the Department of Transport and Main Roads.● Scripted, directed and promoted the council's first ‘Cycling on the Sunshine Coast’ video withsponsorship partners Australian Cycling Academy.● Designed and developed an online model for community consultation to improve safety for peoplewalking and cycling in the region using end-to-end community engagement software.● Increased participation of school students for the annual Ride to School and Walk to School Dayevents by 15% in 2018 and 20% 2019.● Increased staff participation by 25% for the workplace Travel Behaviour change program in 12months by implementing an effective marketing plan, intranet campaign and road shows.

Bondi Junction

As a result of a council motion to preserve stories from post-war migrants who settled in the council area, I managed and created an award-winning oral history program that became a legacy for the community and beyond. As a producer and team leader, my exceptional interpersonal skills, dedication and creativity successfully lead a team that included a Cultural Programs Officer, Communications Officer, Local Studies and Engagement Officer and 15 Volunteers (including academics, University students, researchers, authors and community members) to execute and deliver best practice for the Oral history industry. Extensive industry research and community consultation was conducted and over 100 interviews were recorded. As a result a high profile audio-visual history collection, website, travelling exhibition, school curriculum materials and nine public programs. I was responsible for all aspects including government procurement, budgeting, project framework and design, marketing and communications plan, media plan and more. I developed over 40 partnerships in the community and beyond in the oral history industry. Managed ten external suppliers, including videographers, graphic designers, web designers, photographers, education writers, exhibition designers and producers. Other responsibilities included:• Content creator and cultural curator for various public programs and associated events• Managing and creating a marketing and communications plan for yearly Australian literary award program hosted at the library.Achievements:• International success as it was reproduced in Chinese to showcase at the Shanghai Refugee Museum.• Highly Commended RH Dougherty Awards for Innovation in Special Events at the Local Government NSW. • NSW Public Libraries Association’s Multicultural Excellence Award.• Presented at the Oral History Conference in Perth, Western Australia.• Extensive media coverage in local papers and online front page with the Huffington Post.

Bondi Junction

• A communications partner leading all marketing and communications needs for the following teams: customer service, open space planning, recreation, cultural and community services, community development, libraries, events and business development to convey a cohesive brand across all marketing channels for Waverley Council. • Briefed and managed external graphic design company on a daily basis.• Presented to team leaders, executive team, councillors and committees on major communication activities.• Wrote articles for quarterly 16-page publication, policy documents and five different newsletters that went to specific community groups.• Conducted numerous community consultations via marketing channels, public meetings and through ‘Have your say’ Consultation software program called ‘Bang the Table’.• Created marketing plan for Council’s largest community consultation – Bondi Plan of Management to include open days, workshops, surveys, social media, flyers, and advertising• Assisted in marketing major events such as Sculptures by the Sea and Festival of the winds at Bondi Beach.• Social media planning and management of Council Facebook page• Updated and managed 40 pages on the council website.• Managing council’s intranet for communications procedures and guidelines.Achievements:• Received a Highly Commended Local Government Award for the marketing of the Waverley Council - Bondi Beach, Park & Pavilion Plan of Management 2013-2023.• Planned, budgeted and executed council’s first eDM newsletter system• Managed and rewrote council’s upgraded website • Increased the councils social media presence • Created Council’s first major online events calendar for internal and external use

Sydney, Australia

Responsibilities: • Creating, executing and communicating marketing and promotional initiatives across Australia and New Zealand for B2B and B2C clients• Coordinated large advertising campaign schedule and budget, advertisements ran over 15 different publications every month• Maintained the company’s Australian and New Zealand websites• Created and managed two loyalty programs/websites for customers• Wrote, coordinated and distributed all eDM’s including B2C newsletters monthly• Event management across Australia and New Zealand (10+ events monthly)• Organised webinars and all technical training programs for channel customers• Coordinated and managed promotions across four main distributors and key customers• Organised corporate sponsorships and co-branded marketing and advertising channel opportunities• Managed the fulfilment house and coordinated all POS, products and collateral• Wrote and produced collateral, ranging from brochures, posters, flip charts, pocket guides etc• Managed accounting requirements for all marketing related suppliers• Managed a local and overseas graphic designers and event management company• Worked closely with the Sales team to implement sales incentives, presentations and POS requirements• Managed all aspects of the Australian and New Zealand road shows produced quarterly• Key liaison with PR agency, in particular help coordinating the journalist product review program, product awards, product launches and testing.Achievements:• Created a loyalty program (website called the Star Retailer Program) which included product information, news, events, awards, staff purchase program, training etc• Increased the B2B loyalty program by 80% due to continued marketing efforts• Successfully managed over 100 retail and channel events

Sydney, Australia

GO SEEK! CHILDREN'S ENTERTAINMENT(Creator, Songwriter, Performer, Scriptwriter, Choreographer)Go Seek are an AWARD WINNING children's entertainment group specialising in interactive, fun-filled stage shows, powerful catchy AWARD WINNING songs, exciting kids parties & their genuine interest in family & fun.Responsibilities: • Performed over 300 shows Australia-wide per year• Business development; grew business from local to Australia wide• Marketing performances to various stakeholders• Promoted and created large merchandise range• Wrote newsletters/media releases, generating nationwide publicity including TV and Radio appearances• Song-writing, script-writing and co-producing shows• Created two music CD’s• Website design and content management• Implement rebrand strategy from name change Hide n Seek to Go Seek• Development of all marketing collateral, merchandising, sales, and cold calling• Direct marketing to several target markets, e-marketing to membership base and database management• Identified and developed key Sponsorships• Created new business partnerships/alliances and setting up contra dealsAchievements:• Developed initial business concept into a profitable Australia-wide business in two years• Attained Accreditation with NSW Department of Education and Training • Rapid growth to interstate markets within 12 months (QLD, VIC, NT, ACT)• Increased profit by 40% year on year• Creation, development and design of the website • Increased website traffic by 20% month on month• Established membership base of over 2,500 members• Launched the “You Can Do It!” CD at Luna Park in June 2005 with over 500 fans• Created free nationwide publicity for Go Seek in hundreds of Newspapers, Virgin Magazine, Airline CD channel, Today Show Channel 9, Tim Bailey Channel 10, TV News and Radio• Judged “Children’s Music” category in the National Song writing Competition 2005• Negotiated national contract with MGM Record Distribution

Sydney, Australia

JOBNET is the online Career Centre for IT&T Professionals. It is the largest IT&T job board in Australia dedicated solely to IT&T Professionals with thousands of permanent, contract and consulting positions.Responsibilities: • All forms of B2B and B2C marketing (IT Professionals & Recruitment Agencies)• Website Content Manager• Business Development and Competitor analysis• Marketing Partnerships• Database management, direct/e- marketing, creation and distribution of regular newsletters and media releases to over 75,000 members• Organised trade shows and seminars Australia-wide• Sales of online advertising, banner advertising creation and reporting• Trade press advertising, promotions, sponsorships, marketing collateral for new/existing products, running online competitions• Created and implemented new JOBNET brand and website redesign• Maintained the marketing budget• Viral marketing, TV/Radio advertising, Outdoor advertising (billboard)• Liaised with external Advertising/PR agencyAchievements: • Redevelopment (design, useability, functionality and content) of the JOBNET website • Increased banner advertising sales by 240% in 12 months • Increased candidate database and website traffic by 25% in 12 months• Won a Tagline competition for JOBNET’s sister company RecruitASP- I created the words “empowering recruitment”. This was used in all their branding.• Conception and organisation for the Sydney, Melbourne and Perth IT yearly Trade Shows

Ba Tourism Management, Public Relations

Education record