Simon Aspin Email & Phone Number

Redisham, Suffolk, United Kingdom

Suffolk, England, United Kingdom

Ipswich, United Kingdom

Ipswich, UK

• Key member of the management team responsible for a £15.9 million distribution operation.
• Achieved a 50% growth in sales within 3 years.
• Managing the Hubbard Systems, Scotsman Ice Machines sales vehicle.
• Managing 4 field based Sales Executives and 6 Internal Sales and Technical staff.
• Implementing a new sales system; increased the customer base.
• Reduced dependency on national account business.

Peterborough, UK

• Key member of the management team responsible for a £30million service operation.
• Selected and briefed marketing agencies; tailoring marketing strategy to key client sectors.
• Led the European marketing teams; developing service concepts for individual countries.
• Opened new sales opportunities; developing pitches & presentations.
• Engaged large regional operators and multinational businesses.
• Managed field based Service Sales Executives; managing telesales lead generation activities.

London, UK

• Project managed all exhibitions, promotions and product launches.
• Developed advertising plans, costing, securing advertising space and developing PR activities.
• Utilised telesales to manage customer retention & add customer engagement strategies.
• Analysed telesales data to measure the impact of advertising campaigns.
• Implemented a new company wide telecommunications system; implemented a new CRM.
• Delivered operational impact changes to enhance operational capacity.

South Yorkshire, UK

• Drove growth through optimising operational service provision.
• Improved Customer Services, Service Call Centre, Spare Parts, Technician job allocation and warehousing operation through effective management and oversight.
• Set financial budgets, plans and strategic operations in the short and long term.
• Collaborated with other board members for operational restructuring and refocusing.
• Implemented a strong commercial focus to maximise growth deliverable achievement.

London, UK

• Developed and delivered customer targeted events, exhibition and product launches.
• Analysed market trends, customer engagement data and tailored approaches to maximise commercial growth.
• Led marketing teams and mentoring talented individuals.
• Collaborated on VIP presentations and pitches to ensure concepts align to marketing objectives.

Bucks, UK

• Secured new business opportunities; delivered successful pitches and presentations.
• Segmented marketing plans and campaigns to maximize customer engagement.
• Briefed specialist design agencies on objectives, HTML data driven campaigns and website development.
• Optimised sales platforms to maximize customer-sales agent engagement; drove growth.
• Led account review meetings with national and regional accounts.
• Provided oversight on operational activities including customer care and quotations.

Norfolk, UK

• Managed global marketing and advertising campaign budgets.
• Responsible for all marketing and promotional activities.
• Analysing metrics to maximize marketing activities to customer engagement routes.
• Focused marketing activities towards the commercial objectives of the business.