Simon Asselin work email
- Valid
- Valid
- Valid
Simon Asselin personal email
- Valid
Simon Asselin phone numbers
Executive, Cross-Functional Engineering Leader and Architect with substantial experience in internet products, online properties and services, online search/display/native advertising, yield optimization, distributed systems, multi-tier architectures and client-server software.Leader, builder and motivator of high performance & high engagement cross-functional software engineering and product teams who deliver on all business objectives. Experience in scalable group leadership including geo-distributed groups of over 90 employees.Results-driven execution-oriented mindset, strategic and deliberate in continuous improvement. Track record of incubating, building and scaling advertising businesses. Experience with v1 and mature/legacy products, from the very small to the very large.Specialties: • Advertising for Online Properties Across Publisher Types (Retail, Gaming, Media), End-To-End Product Lifecycle, Online Display, Search and Native Advertising, Programmatic Advertising and Real-Time Bidding (RTB), Self-Service Advertising, Demand Side Platform (DSP) product and platforms, Supply Side Platform (SSP) product and platforms, Yield Optimization, Supply Modeling and Forecasting, Demand Modeling and Forecasting, Linear Programming (LP), Algorithm Design, Applied Machine Learning / Data Mining, Object-Oriented Design, Service Oriented Architecture, Distributed Systems, Web Presentation Layer, Client-Side Software.Technical Competencies: • Python, R, JavaScript, node.js, C#, C++, C, PHP, Java, Ruby, SQL, Memcache, AWS, Windows/Win32/.Net, XSLT, HTML, CSS, ActionScript.
-
Chief Technology OfficerInfillion Feb 2022 - PresentNew York, New York, Us -
![True[X]](https://cimg.aeroleads.com/ln/logos/36/2107354cfc639a65f932c261c419b663.jpg)
Chief Technology OfficerTrue[X] Feb 2021 - PresentLos Angeles, Ca, UsLeadership of all technology functions at true[X], the industry leader in innovative media and branding solutions for premium media, across all digital platforms.true[X] bears the standard for a better way for advertising online, daring to set a new course and better way for online advertising, one that now finally respects people's time and privacy, and properly balances the interests of the viewer with that of the advertiser and publisher.It's hard work, but great free and affordable high quality content online depends on it! -
Svp Of EngineeringTrue[X] Oct 2017 - Feb 2021Los Angeles, Ca, UsLeadership of engineering and data science teams for true[X], the leading engagement advertising platform and a 21st Century Fox subsidiary. true[X] delivers the most effective format for advertisers to truly reach and engage consumers in digital media.
-
Vp Of EngineeringOath Aug 2016 - Oct 2017New York, New York, UsRecruit, manage and lead cross functional team of over 90 employees, a geo-distributed group inclusive of teams across the Bay Area, Seattle, Baltimore, Dulles, Dublin sites, with Leadership, Software Engineering, Product Management and Technical Program Management roles.Leadership for the Forecasting, Optimization, Machine Learning based Targeting Products, Reporting and Analytics and Ad Serving engineering teams for AOL’s programmatic advertising businesses (One DSP and One SSP).Leadership for a newly incubated advertising business, product and cross-functional team funded in collaboration with Verizon in the nascent Digital Out Of Home (DOOH) space.Achieved positive transformation of leadership, planning, execution, communication and recruiting efficiency via introduction of effective and scalable mechanisms into AOL’s DSP team culture and the larger AOLP organization.Oversaw the transition of One by AOL’s Optimization paradigm into Real-Time, Model-based bidding, from the prior batch-oriented, offline approach, as well as the implementation of an omni-channel DSP. Also pioneered Bidding (RTB) Efficiency programs, including research and experimentation in the Header Bidding efficiency space. Orchestrated and kicked off the migration of AOL’s DSP system assets from co-located datacenter to AWS, enabling significant scale and op-ex savings.Incubated and launched new ML-based targeting product tracks based on AOL and Verizon’s expanding array of proprietary mobile and carrier data assets. -
Senior Manager, Self-Serve AdvertisingAmazon Oct 2013 - Jul 2016Seattle, Wa, UsAmazon Marketing Services:Recruit, manage and lead cross functional product team, a geo-distributed group based out of Seattle, New York and Beijing, inclusive of Leadership, Software Engineering, Product Management and Technical Program Management roles.Lead product design and development for Amazon’s nascent Self-Service Advertising program, including Ad Product, Campaign Management, Reporting, Analytics, Yield, Pre-Sales BI and Core Platform.Launched and grew Amazon’s Self-Serve Search advertising program into a brand new multi-million dollar business for the company.Drove International Expansion for the program, aligning Business, Retail, Advertising, Legal, Finance and Tax stakeholders, with launches in the United Kingdom, Germany, China, India and Japan.Establish Yield Management competency for Self-Service, developing models and algorithms for Relevance, Ranking, Bid and Keyword Recommendation for Display and Search advertising products. -
Director, EngineeringZynga Jun 2011 - Oct 2013San Francisco, California, UsZynga Ad Platform:Recruited, lead and managed team of over 20 software engineers, a geo-distributed group based out of Seattle and Toronto, staffing the Seattle-side of the project from scratch.Drove execution and operational excellence for group which supports over $200M in revenue and important cost savings for Zynga.Established several technical and business relationships with 3rd parties (ad networks, data platforms, exchanges), driving cross-company integrated solutions to production.Patent applications (2 completed, w/ 3 in progress) related to game-integrated, reward advertising ad products.Designed and architected ad platform, composed of several services and components all focused on in-game inventory monetization.zDirect / Zynga Ad Platform:Founding engineer for Zynga Ad Platform: responsible for the design, architecture and implementation of several services and components all focused on in-game inventory monetization.Designed, developed and released "Watch to Earn" advertising product, which enables players to earn in game rewards for engaging with arbitrary advertisements. Built into new multi-million dollar business for Zynga.Designed, developed and released targeting service, enabling content/functionality personalization in games based on user attributes/demo/region. Leveraged from the 10+ top games at the company.Designed, developed and released branded asset ad product in CityVille, in-game advertiser objects and avatars which players willfully engage with. -
Principal Software Design Engineer LeadMicrosoft Oct 2006 - Jun 2011Redmond, Washington, UsReserved Display Yield Dev Team - Microsoft Advertising:Drive Yield Management architecture and roadmap for Microsoft Reserved Display Ads, leading to important revenue and efficiency lift.Introduce technologies such as LP-based Allocation optimization and Model Selection based Capacity Forecasting to Yield Management.Lead a team of eight developers and one build engineer across multiple releases to production.Applied for patent: "Dimensionality Reduction for Global Advertisement Inventory Optimization"Creative Asset Management (CAM) Platform:Lead the design and implementation of a new centralized platform and architecture for the management of advertising assets.Build a Soap / WCF Service Oriented front-end equipped with a scalable and distributed SQL Server based back-end.Lead a team of six developers and run the cross-functional feature team using the Scrum engineering process. -
Senior Software Design Engineer LeadMicrosoft Oct 2003 - Oct 2006Redmond, Washington, UsSharepoint Designer (Office 2007) / Expression Web:Plan and execute on a vision, building a rich feature set aimed at winning the professional web developer market, beginning the turnaround which eventually led to the Expression Web product.Implement a feature called Contributor Mode which allows for an administrator controlled user experience.Ship innovative professional web designer oriented features such as CSS Layout and Tag Property Inspector.Lead a team of four developers, managing a large project through its early design & implementation phases.
-
Software Design EngineerMicrosoft Jun 1999 - Oct 2003Redmond, Washington, UsFrontPage 2003, FrontPage XP:Play an instrumental role in the early design and prototyping of the Data-Driven Webs architecture.Implement many end-to-end features such as Filtering, Data Source Catalog, Data Tree, and Web Part Connections.Conceive the Universal Data Connection XML format for storing data queries.Develop client features based on the SharePoint platform such as Field Schema Editing and Navigation Pane.Awarded patent for “System and Method for Facilitating the Design of a Website” (US Patent #7,287,215).
Simon Asselin Skills
Simon Asselin Education Details
-
Université LavalComputer Science
Frequently Asked Questions about Simon Asselin
What company does Simon Asselin work for?
Simon Asselin works for Infillion
What is Simon Asselin's role at the current company?
Simon Asselin's current role is Chief Technology Officer at Infillion.
What is Simon Asselin's email address?
Simon Asselin's email address is si****@****uex.com
What is Simon Asselin's direct phone number?
Simon Asselin's direct phone number is +142589*****
What schools did Simon Asselin attend?
Simon Asselin attended Université Laval.
What are some of Simon Asselin's interests?
Simon Asselin has interest in Downhill Skiing, Motor Racing, Ice Hockey, Tennis.
What skills is Simon Asselin known for?
Simon Asselin has skills like Distributed Systems, C#, Software Design, Object Oriented Design, Agile Methodologies, Javascript, Software Development, Scalability, Sql, C++, Python, Online Advertising.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial