Simon Bennett Email & Phone Number

Cambridge, Gb

Cambridge, Gb

Cambridge, Gb

Cambridge, Gb

CEB Certified Messaging FacilitatorCEB Certified Sales FacilitatorLaunch of Business Transformation Initiative ONE AVEVADeveloped, coordinated and executed the launch of a company-wide change programme for all business disciplines involved in supporting sales. This approach required the definition of a new sales process, a new 'insight-centric' approach to selling and delivery of a Learning and Development programme which was rolled out at our annual sales conferenceFrom Farmer to HunterIn conjunction with the Sales Executive team I have developed a problem-focused approach to prospecting and generating new business. This has included development of materials, training workshops for sales to improve prospecting performance and deepening sales understanding of the problems that AVEVA solves well.

Cambridge, Gb

New Customer Focused Product Launch Was key to the launching of new flagship product which included insightful story telling regarding a market focused business issue which our product could rectify, creating a tease launch plan including 6 month drip feeding of business white papers, commentary and teasers for the new product. Delivered targeted messages and personally delivered presentations to business analysts and our key investors throughout the process. Strategy Gathering and Definition Managed a product Marketing team to deliver a new methodology for releasing new products and solutions to the market. This included project planning, scheduling, task inter-dependencies, project assurance structure and templates for deliverables. This process has been used for release of a mobile application and an integrated solution for our markets.

Cambridge, Gb

Strategy Gathering and Definition Generated a framework for engaging with over 50 AVEVA Staff and targeting key strategic customers in the OO, EPC and Marine markets to provide guidance for the 2011 3Yr Strategy Plan. I provided both leadership and coordination to the process of gathering, analysis, consensus building and presentation of these strategies. Key Concept Development Along with the executive I developed the concept of an information hub and generated new creative material to message this concept to the market. This required resilience and determination to bring clarity to what our key enterprise offering was. This new consensus became the basis for the current AVEVA Digital Asset messaging.

Cambridge, Gb

Product Strategy Delivery Successfully created, gained consensus and achieved Executive approval for the 3Yr Product Strategy for the AVEVA NET and ADB acquisition products. Spanning OO, EPC and Marine markets the product strategy provides guidance and a framework for product development via a prioritisation of the developments into a 1Yr Must Haves document. I provided more detail to the strategies through the generation and review of Market Requirement Specifications which provide more context for the development organisation to design solutions. Communicating the Vision Having established a clear direction for the products I worked with Marketing and Global Business Development to create a package of materials such as Sales Presentations, Sales Webinars, Thought Leadership White Papers, Business Papers and Product Datasheets. I produced over 15 market ready papers between January and March 2010. These materials have been used extensively in conferences, sales kick offs, AVEVA World Summits and other User events where I continued to evangelise the AVEVA Product strategy.

Product road mapping for mature 2D/3D CAD application Working with global customers to collect, collate and prioritize requirements for the ongoing development of a 2D/3D CAD application. I presented business case/risk analysis for investments in new product developments. Through close working with technical teams to deliver end-user-driven functionality I was able to improve product usability. I implemented a lightweight Product Process to provide a framework for managing, monitoring and making more transparent the developments of new COTS software

Product Portfolio and Team Management I was responsible for a global product portfolio with annual revenues of £10 million. I led a team of two product managers in achieving revenue targets and meeting client’s needs. Provided strategic guidance for data access product line and critically assess business cases for investment in product developments or enhancements. Maximise Profitability By working closely with sales, marketing, support and development, financial targets were achieved. I maximized the product profitability through management of the product life cycle of existing products.