• Development and implementation of the B2B marketing strategy for the UK’s largest composite door distributor, incorporating the full “marketing mix” to ensure delivery of income targets.• Efficient expenditure and management of the marketing budget..• Monitoring market and sales trends to identify changes in the operating environment, developing emergent strategies to maximise opportunities and combat threats.• Develop and deliver an online content plan for the Distinction Doors website and social media channels. • Project management of corporate events, including industry exhibitions, product launches and internal public relations events. • Establish and maintain close working relationships with existing customers, developing bespoke marketing strategies and materials to support their business growth.• Lead and manage a team of 3 full-time employees.• Management of external marketing agencies, including digital, PR and creative design.• Production of monthly activity report for delivery to executive board, focusing on the organisation’s KPIs and the ROI on marketing expenditure.

Upkeep and growth of the scheme's database of over 100'000 members.Manipulation of the database to increase income and participation across a variety of products, through effective, targeted communication to up sell / cross sell products, increased usage and repeat business and convert pay as you go users onto long term memberships.Utilise business intelligence and analytics software (Tableau) to provide valuable insights for key decisions across the organisation.Maximise income generation opportunities through the development of partnerships with local and national businesses.Work with NGBs and local organisations to implement user specific schemes designed to increase and monitor participation levels across inactive groups.Monitoring of brand guidelines and establishment of best practice across 8 participating venues and their online presence.

Lead a small marketing team in the development and delivery of the marketing strategy for 3 international sport, leisure and entertainment venues in order to achieve income targets and KPIs, ensuring an effective mix of traditional and digital marketing channels are efficiently utilised to communicate with all stakeholders.

Responsible for the development and delivery iceSheffield’s marketing strategy. Set and monitor progression towards key performance indicators, budgetary planning and forecasting performance. Identify customer satisfaction levels, and in turn identify key areas for improvement, taking corrective action where necessary, this included the development and delivery of training across all venue departments and other SIV facilities.

Starting in a newly created role, I was responsible for installing a “customer service culture” within iceSheffield. This change process involved the setting and monitoring of service standards, implementation of a customer satisfaction survey and the development and delivery of training packages.

responsible for the procurement and delivery of events on predominantly business to business basis. Liasing with schools and community groups to coordinate visits and combined funding bids to increase participation levels.

Having served an apprentice for two years whilst studying towards A-levels I gained a full time professional contract with the Sheffield Steelers. This included additional requirements, including school and community outreach and charitable work.