Simon Chin Email & Phone Number

George Town, Penang, My

Penang, Malaysia

Accomplishments:• Leverage Jira and Monday.com for workflow management.• Provide training, mentoring, and regular reviews for junior designers.• Conduct market research and analysis to develop brand strategy.• Monitor and maintain brand integrity across the brand's social presence.• Manage relationships with external vendors and agencies.• Evaluate and adjust brand strategy based on market feedback.• Oversee the design and production of marketing materials.•… Show more Accomplishments:• Leverage Jira and Monday.com for workflow management.• Provide training, mentoring, and regular reviews for junior designers.• Conduct market research and analysis to develop brand strategy.• Monitor and maintain brand integrity across the brand's social presence.• Manage relationships with external vendors and agencies.• Evaluate and adjust brand strategy based on market feedback.• Oversee the design and production of marketing materials.• Create SOPs for new onboarding, increasing productivity by 50% and reducing operating costs.Achievements:• A two-month journey to implement a unique corporate rebrand strategy with the latest trends.• A six-month journey to completely redesign the cryptocurrency exchange and app interface.• Designed Arbscan Version 2.0 interface with refined features and optimized UI/UX, resulting in a remarkable 40% surge in user visit rates within a quarter. Show less

Penang, Malaysia

SINEGY is one of the four digital asset exchanges regulated by the securities commission, an early entrant in the Malaysian market as the 1st homegrown cryptocurrency exchange that obtained its license. - specializing in spot trading, domestic arbitrage, and digital asset solutions for individuals and businesses to buy, sell, trade, and build their crypto portfolio safely.Job scope:• Identify and resolve user experience issues.• Actively contributed to UI/UX testing of internal… Show more SINEGY is one of the four digital asset exchanges regulated by the securities commission, an early entrant in the Malaysian market as the 1st homegrown cryptocurrency exchange that obtained its license. - specializing in spot trading, domestic arbitrage, and digital asset solutions for individuals and businesses to buy, sell, trade, and build their crypto portfolio safely.Job scope:• Identify and resolve user experience issues.• Actively contributed to UI/UX testing of internal projects.• Established comprehensive design guidelines/systems and standards.• Generated high-quality design solutions through wireframing, visuals, flowcharts, prototypes, and site maps.• Collaborated effectively with product, R&D, and marketing teams.• Independently and efficiently developed new trading tool features from concept to completion.• Collaborated closely with stakeholders & product managers to suggest plan new features aligning with user needs.Achievements:• Designed an OTC trading platform version 1.0 interface for retail traders achieving RM16 Million trading volume in 3 months.• Built & launch a regulatory-approved digital asset exchange interface in 2020.• Built the first arbitrage scanner platform interface version 1.0 in Malaysia to provide a real-time display of regulated DAX spreads• Built a crypto blog for educational resources. Show less

Penang, Malaysia

Mavrik Studios acqui-hired by SINEGY on July 2017.An integrated creative agency that operates on a boutique scale. The primary client is BSG Property, one of Malaysia’s largest and oldest property development groups.Job scope:• Understand the client's business goals and objectives• Develop and implement consistent project execution design guidelines• Provide training and mentoring for designers• Ensure customer satisfaction through effective project… Show more Mavrik Studios acqui-hired by SINEGY on July 2017.An integrated creative agency that operates on a boutique scale. The primary client is BSG Property, one of Malaysia’s largest and oldest property development groups.Job scope:• Understand the client's business goals and objectives• Develop and implement consistent project execution design guidelines• Provide training and mentoring for designers• Ensure customer satisfaction through effective project collaboration• Maintain strong and ongoing relationships with clients• Optimize resource utilization for maximum efficiency• Effectively manage project timelines, budgets, and resourcesAchievements:• Led successful Reizz Residence branding and website for property launch with full sale in a month.• Produced digital and print marketing materials for Heineken's product launch at Hin Bus Depot.• Created marketing collateral for the BSG Property Run Marathon, driving high participation.• Crafted marketing materials and advertising for Middleton to enhance brand recognition. Show less

Malaysia

Dino Media is a startup company that ventures into multiple sectors of the digital industry such as technology development, publishing, advertising, social media strategy, multimedia production, and startup incubation.Achievements:• Led the development and implementation of design guidelines and standards.• Created the 'MyHero' community app interface in collaboration with Petaling Jaya City Council, facilitating information sharing for Petaling Jaya Zone 2 residents.• Built… Show more Dino Media is a startup company that ventures into multiple sectors of the digital industry such as technology development, publishing, advertising, social media strategy, multimedia production, and startup incubation.Achievements:• Led the development and implementation of design guidelines and standards.• Created the 'MyHero' community app interface in collaboration with Petaling Jaya City Council, facilitating information sharing for Petaling Jaya Zone 2 residents.• Built a multifunctional gamification point system interface (DIBS) that can be integrated with vendors' platforms.• Designed Tantannews, Malaysia's top Chinese online media site interface, with over 7 million users and 20 million monthly page views. *The platform has been acquired by REV Media Group in 2021*• Transformed Malaysia's oldest Chinese-language newspaper, Kwong Wah Yit Poh, into a modern online platform by designing a publishing website and mobile app interface.• Built the "Parknow" parking app interface and proposed to Pavilion KL and Penang State City Council to solve parking problems.• Built a "Queue now" queuing app interface and proposed to Penang Island Hospital to ease long queues for patients. Show less

Penang, Malaysia

9nine Multimedia was the appointed agency entrusted with managing the graphic design needs of the BFG Group, which consists of nine food and beverage outlets.• Create graphics for print and digital platforms.• Responsible for brand identity design, marketing, and promotional materials.• Great attention to detail and ability to meet tight deadlines.• Work with store managers to gather design requirements and understand their needs.• Work with printers to coordinate… Show more 9nine Multimedia was the appointed agency entrusted with managing the graphic design needs of the BFG Group, which consists of nine food and beverage outlets.• Create graphics for print and digital platforms.• Responsible for brand identity design, marketing, and promotional materials.• Great attention to detail and ability to meet tight deadlines.• Work with store managers to gather design requirements and understand their needs.• Work with printers to coordinate printing requirements and ensure high-quality output. Show less