UK FOOD SERVICE, WHOLESALE B2B & ETHNIC CHANNELS.------------------------------------------------------------------An accomplished Business & Brand Ambassador/National Accounts Manager with an impressive 23 years of achievement and extensive experience selling iconic and own brand labels.I have sold frozen, chilled, and ambient seafood and frozen, chilled, raw and cooked poultry products into the UK and Ireland foodservice, wholesale, ethnic, B2B, and retail channels. This includes national and regional foodservice distributors such as Bidvest, Brakes, Country Range, Caterforce, and Fairway at both Head Office and individual depot-level, as well as independent foodservice distributors.- Develops and launches new products from conception with NPD and marketing teams.- Arranges, manages, and attends customer exhibitions and telesales Ra Ra days. - Achieves business strategies. Drives sales turnover and volume. Within 2 years, opened 60 new accounts within this foodservice/wholesale channel, grew sales to £1.2 million from a customer base of only 10 accounts, and a turnover of only £200K for the John West/Heinz seafood business. Notable Areas of Expertise -----------------------------Business DevelopmentP&L ResponsibilityNational Sales Management Key Account ManagementBusiness PlanningBudgeting, ForecastingCustomer Relationship Development Exceeding TargetsIncreasing ProfitsPrice NegotiationsDriving SalesTurnover and VolumeRange SellingBrand DevelopmentReducing CostsCustomer Value OptimisationPortfolio Management Salesmanship /ClosingImproving SystemsLaunching New ProductsQuality AssurancePlease downlaod my CV