Simon Eaton Email & Phone Number

London, United Kingdom And Oxford

Crofton Communications is a strategic communications consultancy specialising in corporate relations and issues management. It was established by Simon Eaton who has over twenty five years experience of corporate relations and critical issues. He has held senior communcation and management roles at Goldman Sachs and Barclays. Crofton Communications serves as a trusted advisor to businesses, boards of directors, senior executives and legal counsels.

London, United Kingdom

Managing Partner in the Capital Markets division providing corporate relations advice.

Created, managed, developed and executed communication strategies to develop the brand and reputation of Barclays to position it successfully as a leading global investment bank. Responsible for issues management within the division including planning and responding to legal actions and other issues which could impact the reputation of the bank. Co-ordinated all these activities with other communication activities across Barclays. Created, led and developed communications strategies for the successful acquisition and integration of Lehman Brothers providing the base to position Barclays as a leading global investment bank.Created and led internal and external communication strategies for Corporate and Investment Banking Co-CEOs and Executive Committee members. Recruited, developed and managed a high performing communication team in North America, Asia and Europe of 44 people.Worked with investment banking, markets, research and corporate banking divisions to develop internal and external communications strategies consistent with the Corporate and Investment Bank’s overall communication strategy to support their respective business objectives. The external and internal activities were designed to promote the strategy, objectives and success of the business units by highlighting research/intellectual capital and execution abilities. Managed and hired the community investment team of six people responsible for the Corporate and Investment Bank until 2013. A member of the European Investment Bank’s Charity Committee.

London, United Kingdom

Managed European media relations for all the firm’s European activities including investment banking, equity capital markets, debt capital markets, equities, prime broking, research, fixed income, credit, commodities, foreign exchange, asset management (GSAM), wealth management (Private Banking) and private equity investment (GS Capital Partners and Whitehall).Created and developed media relations strategies to promote and grow the reputation of Goldman Sachs International in Europe. Led and developed media relations activities to raise and manage the profile of senior European management.Managed communication of issues that could be damaging for the reputation of the bank in Europe.Created and developed successfully a communication strategy to introduce Goldman Sachs Asset Management to the media in Europe to help it achieve its business objectives to attract additional funds for management.Worked extensively with senior investment bankers to provide communications advice to support clients executing disposals, mergers and acquisitions and equity capital market transactions to ensure the transactions were well received by the media and Goldman Sachs’ role was recognised.Worked with GS Capital Partners to manage the communication around its private equity investments and disposals in Europe. Led and managed all the communications for EQT’s and GS Capital Partners’ DKK 22.1bn acquisition of ISS in March 2005.

Education record

Education record

Education record