Simon Fu Email & Phone Number

Edmonton, Alberta, Canada

• Lead project for main website overhaul with internal systems integrations and automatic statisticsgathering and presentation
• Overall efforts increased average active daily users by ~50%
• Took over digital marketing and integrated relevant data gathering systems for automateddigital ad optimizations leading to ~15% lower cost per user acquired
• Integrated main internal systems into the project, including Zoho CRM platforms, 3XCcommunication systems, Google Tags & Analytics for digital ads, client email & colocationdatabase portals, etc.Creation of advanced.
• Full integration with internal company SQL databases, including data gathering and statisticsreporting
• Integration with website for automated reporting and self-serve client portals

Edmonton, Alberta, Canada

• Analyzed the ML/AI cashflow forecast models for the “My Business” platform release
• Identified key errors made in model methodology and the procedure used to formulate themodels
• Wrangled and grouped client data for analysis on accuracy and insights on model behaviours
• Catered data for exploratory data analysis that revealed fundamental errors in featureengineering
• Created similar cash flow forecast models with an average of ~5% accuracy improvement forcomparison using R
• Translated and communicated analysis findings and model behaviours to senior managementwith clear actionable insights including summarized descriptive statistical reports in PowerBI

Edmonton, Alberta, Canada

• Contributed to largely the renovation and construction of decks, balconies, and patios using power tools, construction tools, and boom lifts among other heavy vehicles
• Onboarded, taught, and managed new hires for various stages of construction
• Provided consultation, support, and advice for clients resulting in 12% increase in retention and sales
• Trusted to and worked largely independently for large tasks of each construction phase

Chandler, Arizona, United States

• Team member of the group responsible for the digital onboarding of office staff due to COVID-19
• Configured and setup computers with software suites and proprietary security
• Provided support and communication to office staff for troubleshooting, technical support, andCOVID-19 resources and aid
• Key role in identifying requirements, planning resources, creating timelines, and producingmethodologies for the digital onboarding process
• Created Power BI dashboards for data visualization of overall onboarding statuses, digitalresource utilization, and monitoring
• Created and maintained documentation on the digital onboarding process, including step-by-stepguides for software and account setup, general troubleshooting, and software stack usage

Bachelor Of Commerce - Bcom, Finance, General

Activities and Societies: Director of Events for Students for Machine Learning in Business (September 2021 - April 2022)

Certificate In Sustainability, Sustainability Studies

Activities and Societies: • Certificate Capstone: "Engineering a Motorized Bicycle to Tour Europe: An Examination of Consumption in.