Over 30 years’ experience of the Lloyd’s, London and international insurance markets – with Marsh and Willis, and for the last 20 years as a marketing communications professional.Founder and MD of NextGen Communications, an integrated communications agency, which builds brands and tells clients' stories in the insurance sector, across today's complete range of channels.ExpertiseFull service PR consultant, from copywriting to global comms strategy, with a major focus on integrated communications, across press media, digital and social media. Clients NextGen Comms delivers PR with a purpose for a wide range of clients from global insurer MAPFRE to InsurTechs, e.g. WhenFresh, Novidea, Trace and Previsico, to Lloyd's brokers ATL and Chesterfield. Been working for and supporting Trace and Chesterfield for 10-15 years, which hopefully demonstrates a level of client care that is rare these days.Additionally, now putting experience, expertise and connections to good use to help InsurTechs, such as Marshmallow and TrackActive to access capacity, clients and capital.BackgroundStarted career as a young officer in the Royal Marines, where learned the importance of excellence in everything and the determination never to give up, including setting the officers' record on the Commando Course, at 57.30mins, recruits get 72mins to complete this gruelling course.This formative time was swiftly followed by a successful 17 year City career as a Lloyd’s broker for Marsh and Willis.At Willis, was one of the youngest ever Divisional Directors at 22 and Executive Directors at 26. Responsible for major international airline accounts and new business production world-wide. Founded Effective Image, a full service branding and communications firm focused on the insurance sector, with particular emphasis on the Lloyd’s market, before setting up NextGen Communications, to drive change though communication in the market and focus on opportunities to give something back.Do get in touch, if you work in insurance and want to build your brand and/or tell your story.