Building Automation Systems Manufacturer

As a Marketing Executive, I have been instrumental in improving social media engagements across the organization’s Facebook and Instagram accounts. I have also been contributory in website optimization which significantly increased website traffic and conversions through calls to action. Besides this, I have proficiently written specialist blogs and posts across all social media channels, including the filming and editing treatment and patient testimonial videos that are published online and in the waiting rooms. In addition, I have also launched Facebook and social media paid ad campaigns and organized several events and open evenings in collaboration with vendor support. Not only did I manage these activities, but I have also worked on developing and training working practices, establishing working documents, and updating websites with regularly-created and freshly-thought of contents. Lastly, I have also been responsible in liaising with suppliers to provide advice on the latest products and methods for further implementation.

At Complexia Limited, I have successfully administered all photography and editing of new products for online sales made through e-commerce. On top of this, I have been engaged in the development and update of two company websites namely: complexia.co.uk (consulting) and fuzzybrands.com (e-commerce). Besides images development and product updates, I have also ensured the implementation of effective and tailor-fitted marketing strategies to achieve business goals and/or objectives. Just as important, I have worked closely and directly with vendors and offered budget recommendations which greatly impacted business operations.

At SignFab UK Ltd., I have been able to play a key role in the implementation of a free organic online presence which ranked #1 on Google, including the development of cost-effective sales and marketing strategies. Apart from this, I have carried out the launch of new products, redesign and production of SEO copies, and the incorporation of new images in to the website. I have also proficiently redesigned, relaunched, and updated the primary company website, as well as the opportunity to produce factory tour videos to ensure consistent online brand presence. Moreover, I have been engaged in the design, testing, and launch of Intranet services for company use, as well as the continuous improvement of workflow, department communication, and quality. I was also able to successfully drive sales through the coordination of external representatives’ visit to new and key customers, as well as manage research and trials of a new sales and productivity software worth more than £110k. Finally, I have applied solid bespoke manufacturing focus on all marketing which resulted positively.

In my freelance career as a Marketing / Business Consultant, I have been responsible for the advancement of social media engagement by competently overseeing SEO, calls to action, and Google Analytics. Apart from this, I was able to optimize the company’s website, implement effective email campaigns, and facilitate competitor market and pricing analyses with profits in mind. I have also delivered first-rate sales training and support on all off- and on-line marketing strategies, including telemarketing and sales campaigns.

Working as a Business Owner / Director, I have successfully boosted revenues for the company’s existing customer base and drastically reduced overheads and vendor costs. Further, I am instrumental in the restructure of company personnel, procedures, and work-flow systems, including the improvement of personnel efficiency, productivity, quality, morale, and loyalty. I have also proficiently designed, developed, and implemented modern brand identity and boosted sales from existing customer base. What I pride myself the most is my contribution in transforming company from an annual loss of £30K to a profit of £20K in a span of two years.

At Sign-A-Rama, I have been tasked to administer franchise recruitment, initial business plan arrangement, equipment funding, premises location search, lease negotiation, and marketing launch packages. Moreover, I have been chosen to present franchise portfolio at UK franchise shows for up to 200 people on an average of two days and met directly with leads to discuss franchise development. I have also been contributory in the facilitation of showcase store tours, cultivation of positive relationships, and the reduction of costs. Finally, I have offered on-site local training and coordinated supplier trade-shows for 50+ exhibitors exclusively for the company where I received a standing ovation for my efforts.

Throughout my career as Sales Executive, I have championed the implementation of a new method for field sales from monitoring and nurturing to proactive and prospective. In addition, I have successfully boosted sales for the company’s top accounts and competently advanced customer relations with the company while simultaneously establishing unique perspectives by helping customers improve their businesses.

In my career as a Business Development Manager, I have played a significant role in providing assistance in several business aspects such as sales, marketing, profit, suppliers, manufacturing, customer service, record-keeping, interviewing, training, estimating, national accounts, design, research & development, and franchisee meetings and exhibitions. At Sign-A-Rama, I was also been given the opportunity to facilitate one-on-one tours and present showcase businesses to franchise leads. On top of these, I have been successful in the establishment of European Master Licenses in Holland, France, and Italy. I was even engaged in the administration of two UK Sign-A-Rama Expos for owners and suppliers in Birmingham which was widely attended by 150+ delegates, each with 25+ exhibitors.

Being Area Sales Manager has provided me with the experience of handling the project management of corporate accounts, as well as quotations, budget control, and specifications. With clients ranging from Ford to Shell, BP, SPAR, and the UK Post Office, I have been instrumental in successfully managing all area sales operations. As part of my achievements at Colorlux, I have effectively supervised sales turnover from £0 to more than £15K on a monthly basis. Further, I have also spearheaded the employment and management of the production team, including the creation of daily work schedules and the delegation of responsibilities.