Simon Dreyfuss Email & Phone Number

Boston, MA, US

Greater New York City Area

• Foster strong relationships with key vendors and internal stakeholders, including C-suite executives, ensuring alignment and success in SEO/SEM initiatives at every funnel touchpoint.
• Navigate cross-departmental coordination and communication, effectively managing expectations and aligning marketing strategies with overall business objectives.
• Utilized Google Analytics and scripting to design and implement landing page A/B testing, enhancing user engagement by 63% and achieving a 100% increase in ROAS Year over Year.
• Implement SQL queries to analyze GA360 data, developing a comprehensive multi-touch attribution model. Employ Python and machine learning to uncover correlations in keyword data sets, enhancing on-page optimization and.

Greater New York City Area

• Conducted comprehensive technical SEO audits using tools like ahrefs, SEMrush, Screaming Frog, and Python, creating strategic roadmaps for enterprise-level clients in an agency setting.
• Led and advanced the analytics-driven culture within the marketing department, implementing best practices and training jr. team members on data analysis and interpretation to inform marketing decisions.

• Conduct Weekly Pacing in Multi Campaign Engagement in Hospitality Industry.
• Work on in-depth campaign optimization including campaign and negative keyword optimization.
• Helped achieve a 100% growth in ROI for multiple properties within a six month period.
• Assisted in Launch and management of Google Display campaigns.
• Found Synergistic SEO/PPC Strategies to improve campaigns.

Greater New York City Area

Greater New York City Area

Greater New York City Area

Greater New York City Area

• Work full time on multiple SEO campaigns for multiple Fortune 100 clients.
• Conduct in depth SEO Website Structural Audits for incoming clients.
• Conduct in depth keyword research for clients to determine what keywords and phrases best fit their target market.
• Run monthly campaign reports for all clients focusing on targeted metrics. (rankings, traffic, conversions)
• Give weekly recommendations to clients to optimize on and off page issues that currently hinder website performance.

Greater New York City Area

• Conducted Keyword Research for Website Optimization.
• Consulted clients on best SEO and PPC strategies.
• Wrote content for client websites & corresponding blogs.
• Researched and reported on client web analytics.
• Devised different website linkbuilding strategies.

• Advised Clients how to put money away for retirement college funding, and to protect assets.
• Strong client management skills developed and learned how to manage a business.

• Oversaw Logistical responsibilities of team.
• Participated in 2010 NCAA tournament.

• Helped Acclimate Children with special needs into general camp program.

• Attended weekly staff meeting to prepare weekly strategy/handled many administrative duties.
• Worked with House Financial Services Committee to form legislation that pertained to housing financial crisis and bank reforms.
• Took part in the appropriate steps to alleviate challenges facing the nation such as the Credit Crisis,
• Healthcare, Mortgage Foreclosure Mitigation and how financial infrastructure within a business works.

Campaigned to help upgrade technology being used at Milstone Nuclear Power Plant on the Long Island Sound and eliminate the use of harmful pesticides in public schools.

Bachelors Of Science, Business Management; Political Science

Activities and Societies: NCAA Baseball player. Manager Women's Basketball team (DII national semifinalists)

Political Leadership Program

High School

Activities and Societies: 2 Year Letter Winner: Basketball