Simon K. Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Sydney, Australia

Responsibility for HP Retail Solutions & Thin Client businesses

• Development and execution of regional go-to- market programs for printer & copier products across ten countries in Asia Pacific & China markets.• Management of Value Product portfolio revenue & profit via key levers such as, product sales mix, pricing setting and approval, marketing & sales program expense management.• Conducted in-country business reviews including; sales & financial performance, channel strategy, organizational capability, partner reviews with mutually agreed action plans.• Review of country marketing plans and tracking of defined performance metrics for ROI review, and follow-up actions.• New product launch execution across Asia Pacific including demand generation activities, development of product sales & marketing collateral and delivery of training to internal & external partners, customers and media.• Market share and competitor analysis & price positioning for Asia Pacific & China market, market requirement capture and feedback

• Development and execution of product plan to meet overall portfolio financial goals for HP LaserJet Value product range for Australia & New Zealand.• Creation of demand generation activities for HP LaserJet value products within ANZ markets and ongoing review of ROI.• Management of portfolio promotional & discount budget.• Product demand forecasting & channel inventory management.• Market share analysis & reporting.• Development and delivery of product roadmap & training to internal/external customers.• Competitor analysis & price positioning for ANZ market.

• Responsible for development & execution of integrated global launch marketing plans for key products within Dell printer, netbook & mobile device product portfolios.• Led cross functional team to develop integrated product marketing plan covering pricing, PR, social media, creative development & media aspects • Owner of marketing deliverables (market & customer segment assessments, product pricing & positioning) into new product development process for key mobile platform products.• Worked directly with procurement teams and 3rd party suppliers to provide extended sales & marketing organizations supply information and led forecast shaping activities. • Product lifecycle management, successful product transitions, provided feedback to product planning teams on feature request for product roadmap development.• Analysis of competitor specification, pricing and promotion activities and authoring of responses to address competitor activity.• Reporting on product performance & analysis through the use of industry tracking tools, collaboration with regional sales team’s on improvement plans.• Creation and deployment of internal communications tools (dashboard reports, sales playbooks, marketing plans) to assist in product performance visibility.

• Accountability LCD monitor products to meet revenue, unit & margin goals for LCD Monitor Portfolio.• Forecasting of all LCD monitor products and forecast accuracy and management of in-channel inventory.• Management of Australian channel and retail pricing for LCD monitor products.• Management of above and below the line marketing budget and activities including consumer and partner promotional activities, collateral and advertising.• Management of tender responses & delivery specific customer product requests.• Account management for high revenue, high visibility accounts.• Development of demand generation programs to drive sales volume.

Development & management of Australia wide IT service network for Samsung IT products. Management and review of national service providers. Development of new product training materials, service process for new products and training of service & support partners.

Resolution of escalated product technical issues, pre sales support & tender responses, product training for sales & support partners in Australia and throughout South East Asia. Escalation of support issues for future product roadmap development.