Simon Martinov Email & Phone Number

Sofia, BG

Sofia, Sofia City, Bulgaria

Sofia City, Bulgaria

Nelspruit, Mpumalanga, South Africa

• I successfully led a marketing team, to achieve significant growth in donation income through effective social media campaigns and strategies.
• Developed a comprehensive plan for utilizing socail media to drive revenue and directed the launch of multiple campaigns. As a result of these efforts, we saw a 25% increase in website traffic, a 30% increase in social.
• I revamped the organization's email marketing strategy to enhance user engagement, resulting in a 15% increase in open rates and a 5% increase in donations.
• Introduced and implementing efficient, innovative software, streamlined processes and increased production while reducing time spent on tasks.
• Played a key role in designing digital branding materials to enhance the organization's visual identity, increasing brand recognition and loyalty.

• Developed intuitive and user-friendly interface for a crypto startup web platform, utilizing wireframes, mockups and UX research.
• Established design system and guidelines to ensure consistency across all projects, resulting in a 25% reduction on time spent with design revisions.
• Mentored and provided guidance to team members, resulting in improved design quality.
• Collaborated with other departments to achieve design consistency across all company projects, resulting in a reduction of design inconsistencies.

• Created branding, social, and digital materials for over 20 crypto startups, resulting in a cohesive and professional image for each company.
• Established Brand Identity, Guidelines, and Design System for 5 startups, resulting in a consistent and effective branding strategy.
• Managed social media graphics calendars, ensuring all artworks were ready and on schedule, resulting in increased social media engagement.

Sofia, Bulgaria

• Designed and developed over 30+ landing pages, resulting in a 10% increase in website conversion rate.
• Boosted the lead generation through design optimization of product landing pages.Redesigned multiple website pages, resulting in improvement in overall user experience, and achieving a unified brand image.
• Worked closely with our project managers and developers to create visually appealing and highly functional websites

Bulgaria

• Led design efforts with a strong focus on UI/UX, research, wire-framing, and conceptualization.
• Conducted market research to align company vision, goals and brand strategy.
• Established an internal Brand Identity, Guidelines, and Design System, resulting in a consistent and professional brand image across digital, web and print.
• Designed and maintained the company website resulting in a 30% increase in website engagement and more than 20% increase in conversion rate.
• Designed and maintained Wikipedia hub to present company structure, mission, vision and practices to new and existing employees.
• Designed and maintained sales materials supporting Sales team activity.

Johannesburg Area, South Africa

• I have done work for but not limited to:
• Transworld Aviation
• Taylor & Hart
• LabourNet
• Puree Foods
• Royal Elephant

Johannesburg, South Africa

• Created branding, digital and printing materials for over 100 clients, resulting in cohesive and professional image of their businesses.
• Assisted with training of new employees, resulting in short delivery time for clients projects.
• Maintained relationship with existing clients, resulting in more than 50% retention.
• Developed new relationships to attract potential clients and increase the clients base.
• Handled print machinery, resulting in 50% increase in production efficiency and 10% reduction in production costs.