Simon Meilak
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Simon Meilak Email & Phone Number

Marketing & Partnerships Director ★ Arts and Entertainment ★ Marketing Strategy Leadership, Innovation and Development at Opera Australia
Location: Greater Sydney Area, Australia, Australia 9 work roles 2 schools
1 work email found @lwtheatres.co.uk LinkedIn matched
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Work email s****@lwtheatres.co.uk
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Current company
Role
Marketing & Partnerships Director ★ Arts and Entertainment ★ Marketing Strategy Leadership, Innovation and Development
Location
Greater Sydney Area, Australia, Australia
Company size

Who is Simon Meilak? Overview

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Quick answer

Simon Meilak is listed as Marketing & Partnerships Director ★ Arts and Entertainment ★ Marketing Strategy Leadership, Innovation and Development at Opera Australia, a company with 372 employees, based in Greater Sydney Area, Australia, Australia. AeroLeads shows a work email signal at lwtheatres.co.uk and a matched LinkedIn profile for Simon Meilak.

Simon Meilak previously worked as Director of Marketing And Communications at Opera Australia and Director of Marketing and Partnerships at Lw Theatres. Simon Meilak holds Double Degree: Bachelor Of Commerce And Bachelor Of Arts., Majors In Marketing, Accounting, Fine Arts & Psychology from University Of Sydney.

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Email format at Opera Australia

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{first}.{last}@lwtheatres.co.uk
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Profile bio

About Simon Meilak

The three pillars of my approach to marketing and partnerships are: 1) always put the customer at the heart 2) use data insights to drive strategies and 3) bring to life creative concepts to achieve exceptional commercial results.My 20+ years in senior leadership and strategy in the Arts & Entertainment industry have been focussed on innovation, transformation and leveraging market insights to develop creative strategies that are fit for purpose and build brand equity, customer acquisition and sustainable commercial growth. I love leading and mentoring diverse high-performing teams to implement plans that drive KPI’s and ROI.With an established reputation for driving revenue growth and a wealth of international industry experience, I use my mix of creative and commercial acumen to yield robust outcomes. My results across brand strategy, partnership development, cultural placemaking, digital marketing, communications, start-ups, e-commerce, ticketing, and audience development are strong and consistent.I have been lucky to work in both client and agency roles, in both the UK and Australia, which provides unique perspectives to planning and partnering. As a creative forward thinker, I have a demonstrated track record for devising data-driven campaigns for some of the most recognised brands such as Lloyd Webber (LW) Theatres (including the iconic London Palladium and Theatre Royal Drury Lane), the V&A Museum, the Edinburgh Fringe Festival and currently Opera Australia. I’ve further leveraged my industry knowledge to successfully secure and activate partnerships with high-profile brands such as British Airways, Virgin Atlantic, MasterCard, Amex, O2, Sky and The Times to increase revenues.I work to create and promote extraordinary experiences that bring magic to the moment, widen arts participation, and build legacy for future generations to enjoy – and I love what I do!If you have an interest in Arts & Entertainment Marketing, Landmark Attraction Marketing, Visitor and Audience Development or Live Entertainment Marketing, let’s connect.

Listed skills include Digital Marketing, Direct Marketing, Online Advertising, Marketing Communications, and 46 others.

Current workplace

Simon Meilak's current company

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Opera Australia
Opera Australia
Marketing & Partnerships Director ★ Arts and Entertainment ★ Marketing Strategy Leadership, Innovation and Development
australia
Website
Employees
372
AeroLeads page
9 roles

Simon Meilak work experience

A career timeline built from the work history available for this profile.

Director Of Marketing And Communications

Current

Sydney, New South Wales, Australia

➙Member of the Executive team reporting to the CEO. ➙Responsible for the management, development and growth of the marketing, communications, sales, ticketing and tourism teams. Spearheading OA’s audience development.

Nov 2022 - Present

Director Of Marketing And Partnerships

London, United Kingdom

This newly created role built on previous sales and marketing strategic leadership, and added accountability for driving commercial partnership activation and renewal. From food and beverage partnerships including fine wine and champagne to telecommunications and insurance, I maintained a strong portfolio of local and global brands to support the creation.

Dec 2021 - Nov 2022

Director Of Sales And Marketing

London, United Kingdom

Brought on to spearhead a rebrand from Really Useful Theatres to LW Theatres to drive commercial value and increase market share. Led multiple projects including development of a new-look e-commerce website, audience segmentation / persona development and data-driven / personalised marketing programs.➙Led end-to-end sales channel development, marketing and.

May 2018 - Dec 2021

Director

Consultancy (Marketing, Communications, Ticketing And Commercial Partnerships)

London, United Kingdom

Building on extensive industry experience, my consultancy was established to work with a range of clients including the Edinburgh Fringe Festival and Nimax Theatres.Key projects included:➙Audience / Marketing strategy and development including CRM, digital e-commerce and ticketing➙Market research and data analysis➙New business development and formal.

Feb 2017 - May 2018

Managing Director, Ticket Machine Group

London, United Kingdom

Promoted to Managing Director as part of ATG’s acquisition of the TMG agency (brands LOVETheatre and Group Line selling for live music, theatres, museums, galleries and festivals). Generated exceptional growth and drove end-to-end business performance including Marketing, Communications Strategy, Partnerships, Sales, Business Results, Business Development.

Jan 2014 - Feb 2017

Board Member, Ticket Machine Group (Uk)

London, England, United Kingdom

Contributed to organisational strategic planning, monitoring, governance and financial oversight.

Sep 2011 - Feb 2017

Sales And Marketing Director

London, England, United Kingdom

Built, led and mentored a high performing marketing team including 5 marketing specialists and managed agencies responsible for all paid media, PR, CRM, partnerships and social.➙Delivered 320% revenue growth over a 2-year period through development and implementation of a marketing strategy for B2C ticketing brand LOVEtheatre. Directed brand relaunch and.

Sep 2011 - Dec 2013

Director Of Marketing And Business Development

Australia

Tasked with responsibility for the P&L and end-to-end marketing for the B2C and B2B entertainment business including Strategy, Sales & Marketing, Partnerships, Product Development, Brand, Media Planning, PR, CRM and Business Results. ➙Led a team of 19+ with 5 direct reports.➙Activation across multiple leading credit card loyalty programs ➙Delivered average.

Oct 2002 - Sep 2011

Financial Auditor

Sydney, New South Wales, Australia

Key member of audit team managing various aspects of consultancy projects and financial audits (planning, control testing, financial report analysis and client interviews) across high profile publicly listed companies. CA qualified.

Feb 2000 - Sep 2002
Team & coworkers

Colleagues at Opera Australia

Other employees you can reach at opera.org.au. View company contacts for 372 employees →

2 education records

Simon Meilak education

Double Degree: Bachelor Of Commerce And Bachelor Of Arts., Majors In Marketing, Accounting, Fine Arts & Psychology

Direct Marketing

Australian Direct Marketing Association (Adma)
FAQ

Frequently asked questions about Simon Meilak

Quick answers generated from the profile data available on this page.

What company does Simon Meilak work for?

Simon Meilak works for Opera Australia.

What is Simon Meilak's role at Opera Australia?

Simon Meilak is listed as Marketing & Partnerships Director ★ Arts and Entertainment ★ Marketing Strategy Leadership, Innovation and Development at Opera Australia.

What is Simon Meilak's email address?

AeroLeads has found 1 work email signal at @lwtheatres.co.uk for Simon Meilak at Opera Australia.

Where is Simon Meilak based?

Simon Meilak is based in Greater Sydney Area, Australia, Australia while working with Opera Australia.

What companies has Simon Meilak worked for?

Simon Meilak has worked for Opera Australia, Lw Theatres, Consultancy (Marketing, Communications, Ticketing And Commercial Partnerships), Ambassador Theatre Group, and Pinpoint, Mastercard Loyalty Solutions.

Who are Simon Meilak's colleagues at Opera Australia?

Simon Meilak's colleagues at Opera Australia include Emily Uhlrich, Michael Lampard, Matthew Ockenden, Janet Glover, and Jonathan Abernethy.

How can I contact Simon Meilak?

You can use AeroLeads to view verified contact signals for Simon Meilak at Opera Australia, including work email, phone, and LinkedIn data when available.

What schools did Simon Meilak attend?

Simon Meilak holds Double Degree: Bachelor Of Commerce And Bachelor Of Arts., Majors In Marketing, Accounting, Fine Arts & Psychology from University Of Sydney.

What skills is Simon Meilak known for?

Simon Meilak is listed with skills including Digital Marketing, Direct Marketing, Online Advertising, Marketing Communications, Marketing, Email Marketing, Digital Strategy, and Online Marketing.

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