Leading sales and marketing activities for Wrap during a period of high growth post-covid.

www.simonmitchell.comI provide freelance business and marketing support & mentoring to small creative businesses, and designer-makers. I aim to help creative entrepreneurs build successful businesses by getting more sales, being more profitable, and planning better. Do you have a great creative product but want more sales? Need help with your marketing? Perhaps you want this year to be when you finally create a proper marketing strategy and plan? Or are you new to selling online and want to make your website look better and get you more sales?I can help and advise on your website, marketing, operations and finances.I want to see a society that values and supports independent craft and design. We need fewer high streets full of unsustainable chains, packed full of unimaginative, low quality, low cost, imported goods, destined for landfill. That model is broken and needs fixing. We must cherish craftspeople. And appreciate the origins and making-process of the goods we consume.

Alfred & Wilde is an East London-based design brand producing bold geometric and typographic art prints, stationery and homewares, founded by artist and designer Simon Mitchell. The graphic designs draw inspiration from architecture and science, combining clean geometric lines with typography. The first collection of Alfred & Wilde hand-pulled screen prints and tea towels featured modernist London landmarks, and many designs playfully reference a love of the city. The latest Platonic Solids collection - a series of beautiful geometric shapes that have been studied by mathematicians for millienia - are inspired by objects in London's Science Museum. All products are made by independent manufacturers and artists in the UK, using FSC certified or recycled papers. You can find Alfred & Wilde at good design stores and independent boutiques across London and Europe. Throughout the year you may also spot us at selected markets and shopping events, particularly in East London.

I take responsibility for the general operations of the office/business side of Wolf & Moon. I manage the sales and marketing team for both e-commerce and wholesale, alongside managing the company's finances and office administration. I also manage the customer service and fulfilment teams, constantly working to increase customer satisfaction and improve efficiency. I create financial plans and management accounts, manage the P&L, and devise strategies for achieving an ambitious level of sales growth. Since starting the role, my major achievement has been introducing paid social media advertising that has helped drive a 300% increase in turnover in 3 years.

I led the Outreach department, marketing the charity to - and building relationships with - diabetes clinics, healthcare professionals, and patients. This helped grow the charity’s supporter base and informed policy and communications activities. I also devised strategy, budget and plans for new donor acquisition. I project managed the creation and distribution of the charity's flagship information and support resources and events and engagement programmes for the type 1 community. I also ensured the successful development and launch of new initiatives and the evaluation of existing products within the overall strategy. Key supporter programme areas include children and young people, schools, and newly diagnosed. I worked across various marketing channels including e-marketing, print DM, advertising and social media and had responsibility for website and digital content for healthcare professionals and young people.