Simon Parsons

Simon Parsons Email and Phone Number

GROUP BRAND DIRECTOR AT BRICKS @ Bricks Group
london, greater london, united kingdom
Simon Parsons's Location
London, England, United Kingdom, United Kingdom
Simon Parsons's Contact Details

Simon Parsons personal email

n/a

Simon Parsons phone numbers

About Simon Parsons

Two decades of experience working with B2C and B2B brands, translating insight and strategy into visual, living and breathing brand stories.

Simon Parsons's Current Company Details
Bricks Group

Bricks Group

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GROUP BRAND DIRECTOR AT BRICKS
london, greater london, united kingdom
Website:
bricks-capital.com
Employees:
18
Simon Parsons Work Experience Details
  • Bricks Group
    Bricks Group Brand Director
    Bricks Group Apr 2019 - Present
    London, England, United Kingdom
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  • Brand Potential Ltd
    Creative Director
    Brand Potential Ltd 2014 - Apr 2019
    Windsor
    I have 15+ years experience of designing and executing powerfully creative brand stories. I lead a Creative team, covering creative story telling, through to brand design, identity and engagement. My experience covers FMCG, Fashion, Retail. I help to turn strategy into visual, living breathing stories that are compelling and inspirational.
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  • Parsonsknowsltd
    Owner / Visual Planner
    Parsonsknowsltd Apr 2012 - 2013
    Marylebone High Street / Notting Hill
    SOFT & GENTLE In 2013 Godrej purchased Soft & Gentle from Colgate Palmolive. It was a long-standing but tired brand, suffering from a lack of clear brand positioning and strategic support. Godrej commissioned Ergo-id (headed up by Stuart Mckay) & Parsonsknows to help them revitalise and re-position it in the hearts - and shopping baskets - of a new generation of female consumers. We worked closely with the client team through a programme of positioning workshops, creative inspiration and consumer research to explore the brand potential, identify the main opportunity and define areas for developmentWe developed the long-term brand strategy and big brand idea, develop new brand architecture, design a new logo and range of packaging, manage the print production, create key communication concepts and produce the brand manual.SPEEDOI was lucky enough to work for Ergo-id consultants on their brand development project for Speedo to help engage the business and place the consumer at the heart of the brand - The project involved creation of the big idea, that formed the basis for a brand campaign, and the creation of a strong identity for brand and sub brands through a look, feel & tone of voice.
  • Freelance
    Visual Planner
    Freelance Mar 2011 - Apr 2012
    London, United Kingdom
    A Touch of Mojo - Branding and Packaging ConsultancyTangible - Consumer Research CompanyBrand Potential - Brand Consultancy/Creative insight & strategyYour Future - Brand Consultancy The Collaborators- Brand Consultancy Private Clients
  • Simonandjohnltd
    Director
    Simonandjohnltd Dec 2009 - Jan 2011
    CLIENT EXAMPLES - Hugo boss, Apartment C, Elior, News international, Network Rail, Tesco, M&S, Damsel in a dress.KEY ACHIEVEMENTS • Damsel in a dress - We created a womenswear brand that was so well received it hit its two month target in John Lewis in two weeks.• Apartment C - We worked on the visual positioning of this exciting new concept that was Voted in ‘Timeout’ as a top 20 best boutiques to visit in London. Stella magazine votes it as one of London's hotspot address and receives a Vogue nomination for London best boutique. • News International - We created a food emporium at the Sir Thomas Moore building the newly appointed head quarters. It receives the nod of approval from James and Rupert Murdoch• Hugo Boss - We created an Interactive shopping experience that creates a uplift in sales of 15%
  • Anoonamoo
    Creative Planner / Designer
    Anoonamoo 2008 - 2009
    CLIENT EXAMPLES - Toyota, O2, Applause store, AlexonKEY ACHIEVEMENTS - Brand guardians across the Alexon womenswear portfolio, responsible for brand positioning, brand redesign, flagship store design, lookbooks, and creative direction of photoshoots.
  • Vibrandt
    Designer / Creative Planner
    Vibrandt Feb 2002 - Apr 2008
    CLIENT EXAMPLES - Constellation Europe, General Mills Europe, RHM Frozen Foods, Pepsico International, Unilever, Lever Faberge Worldwide, Nestlé Purina KEY ACHIEVEMENTS - Playing a key role in creating and running a fresh creative initiative 'Outlook'. All about gaining rich insight from the shifting world of consumer trends and fashions and in so doing be able to generate a continuum of ideas and inspiration for our clients and their brands.
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Simon Parsons Skills

Creative Direction Brand Development Packaging Concept Development Creative Strategy Art Direction Strategy Corporate Identity Logo Design Typography Brand Management Digital Strategy Integrated Marketing Digital Marketing Customer Insight

Simon Parsons Education Details

Frequently Asked Questions about Simon Parsons

What company does Simon Parsons work for?

Simon Parsons works for Bricks Group

What is Simon Parsons's role at the current company?

Simon Parsons's current role is GROUP BRAND DIRECTOR AT BRICKS.

What is Simon Parsons's email address?

Simon Parsons's email address is si****@****e.co.uk

What is Simon Parsons's direct phone number?

Simon Parsons's direct phone number is +4417534*****

What schools did Simon Parsons attend?

Simon Parsons attended Bath Spa University, Sir William Borlase's Grammar School.

What skills is Simon Parsons known for?

Simon Parsons has skills like Creative Direction, Brand Development, Packaging, Concept Development, Creative Strategy, Art Direction, Strategy, Corporate Identity, Logo Design, Typography, Brand Management, Digital Strategy.

Who are Simon Parsons's colleagues?

Simon Parsons's colleagues are Linda Watson, Marc Carter, Maria Montes, Sk Abdur Rahaman, Ian Jackson, Vilija Tamasauskaite Fcca, Molly Ford.

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