Brand strategy, go-to-market planning, digital and social strategy, campaign strategy, sales/business development, managing vendor and agency relations, and staffing. Select clients include AFROPUNK, OurX, Able Made.

Develop the marketing strategy, digital media, and tactical plans in support of AFROPUNK’s events/festivals and brand partnerships. Key partnerships include Target, adidas, Shopify, Ben & Jerry's, Ruffles, Maui Moisture, and Grub Hub.

Planned and coordinated all marketing for this Ecomm jewelry startup. Achievements:-Significantly increased online sales (75%).-Grew brand awareness and tripled the customer database.-Drove significant social engagement (5.5x increase)-Expanded distribution with major US retailers including QVC.-Press placements in Vogue, InStyle, The Zoe Report, Marie Claire and more

Led business development, account management, and strategy for this lifestyle branding and advertising agency. Clients include G.H. Bass, Timberland, Evenflo, Summer Infant, Born Free, Patricia Nash Designs, Wrangler, and GIII.Achievements: Secured millions in new revenue across 4 new clients and multiple incremental projects from existing clients.

Drove digital credibility for this traditional global luxury advertising and branding agency by creating a marketable value proposition and offering, while also leading all integrated and digital work. Clients include Shiseido, Clé de Peau, Symrise, Nirav Modi, St. John Knits, Nine West, Bond No. 9 and Marie Claire.Achievements-Won the 2017 Webby Award Honoree in the Social Fashion and Beauty category. -Nominated for a 2017 Glossy for the best brand agency collaboration. -Secured millions of dollars of digital business across 5 new brands -Developed/mentored a profitable and nimble team of 10

Developed and maintained strong client-agency relationships through continuous collaboration and across multiple accounts including Seiko, Frederic Fekkai, St. John Knits, Elie Tahari, Boghossian, Amway, and Dr. Brandt while actively participating in New Business efforts.Achievements:-Won the 2015 P&G Small Agency Partner of the Year Award for work on the Fekkai business. -Maintained the Seiko business through review against the global AOR.-Established a digital footprint for St. John Knits through elevated and relevant brand content, negotiating effective media buys and identifying strategic partnerships. Efforts led to double-digit sales growth, 80% increase in social followers, 95% increase in engagement, and improved brand sentiment.

Account lead overseeing all client management and cross-functional teams to ensure strong relationship management, client engagement, satisfaction and, business growth. Achievements:-Led the relaunch of Frederic Fekkai (P&G) from its brand architecture to its digital footprint, elevating the brand from #39 to #11 on the L2 digital report - the single biggest category improvement. Fekkai's Instagram presence was also recognized by Glamour as one of the top ten beauty accounts to follow. -Successfully relaunched Amway Satinique across 8 international markets, inclusive of a new brand architecture, image, story and, collateral. Additional brand experience: Seiko, Elie Tahari, and Coty brands.

Oversaw account management, strategy and new business for this boutique fashion and beauty ad agency and design firm. Brand experience includes La Prairie, Smartwater, Ann Taylor, Playtex Bras, Bali Intimates, Joseph Abboud, Ahhmigo, Physicians Formula and IACC.

American Standard, Trane, Chase Manhattan Bank and Jamaica Tourist Board