Simona Margarito

Simona Margarito Email and Phone Number

Head of Marketing | Managing Director | Global Business Leader @ Otherworldly
Simona Margarito's Location
New York, New York, United States, United States
Simona Margarito's Contact Details

Simona Margarito personal email

n/a

Simona Margarito phone numbers

About Simona Margarito

Global Marketing and Communications leader working at the intersection of B2C, B2B and D2C.Integrated experience developed across countries, categories, and clients –– from nimble startups to F500 companies. Designed and executed GTM strategies; managed omni-channel campaigns, programs, platforms, and consumer experiences across disciplines, from advertising to UX design and social commerce. Passionate about creative culture across time, space and place (dual US/EU citizen).

Simona Margarito's Current Company Details
Otherworldly

Otherworldly

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Head of Marketing | Managing Director | Global Business Leader
Simona Margarito Work Experience Details
  • Otherworldly
    Partner, Managing Director
    Otherworldly Jan 2024 - Present
    New York, New York, United States
    We help brands to make a commercial, cultural, and societal impact™.
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  • Consultant
    Marketing Consultant
    Consultant 2019 - Present
    New York City Metropolitan Area
    Strategic marketing consultant working with startups, both agency and brand side. Focus on online to offline and IRL programs, social commerce and experience design. Key expertise in premium beauty, personal care and marketing-to-women.Core experiences include:Product Inc |Supported the agency launch, working on integrated projects and UX/product design and platforms for clients like Reckitt / Chubb / Zabka / Eobuwie / Sliide / SanofiGlow Botanica - Hormone University | Managed the launch of an innovative women's DTC personal care brand in an emerging and fast-growing category (hormonal wellness); designed brand foundations and go-to-market strategy, focusing on a diverse audience spanning from Gen Z to Gen Y and Boomers.Stealth co |Helped shape and define a new indie, clean makeup brand, from its positioning and value proposition to the roadmap to launch through the whole digital ecosystem.
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  • Devries Global
    Managing Director
    Devries Global 2017 - 2019
    New York
    Managed P&G global beauty accounts, leading agency operations and work excellence. Led ideation and coordination of global communications plans through paid/owned/earned creative strategies and social commerce. Built a bespoke service model for SK-II operating across Asia and the US.
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  • J. Walter Thompson Worldwide
    Global Business Director
    J. Walter Thompson Worldwide 2015 - 2017
    New York
    Brand & Business Lead for Nestlé with direct exposure to the global senior leadership in Vevey/Switzerland and USA, and reporting directly to the agency CEO. Close collaboration with WPP global senior leadership to drive organic growth.
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  • Arnold Worldwide
    Svp, Group Account Director
    Arnold Worldwide 2013 - 2015
    New York
    Unilever: Managed skincare global integrated business. Successfully created the 1st digital-only support model for St. Ives ($10MM media shift from traditional to digital) leveraging social media, online video and influencers. Led KAO new business acquisition.
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  • Taxi
    Group Account Director
    Taxi 2011 - 2012
    New York
    Managed Revlon account through WPP cross-functional, multi-disciplinary teams. Supported strategic and creative repositioning — constantly coordinating brand, communications and media strategies.
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  • Grey Group
    Regional Account Director
    Grey Group 2007 - 2011
    Milan, Italy
    Handled Pantene business for CEEMEA (Central Eastern Europe, Middle East and Africa) orchestrating integrated campaigns across 50 countries, 28 languages and three regional centers of excellence/origination hubs.
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  • Fcb Global
    Account Director
    Fcb Global 2005 - 2007
    Milan, Italy
    Led SC Johnson across Europe, Australia and New Zealand through global campaign/new product development and testing.
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  • Red Cell
    Account Executive / Supervisor
    Red Cell 2001 - 2005
    Milan, Italy
    Launched Sky TV (Cinema/Sports/Documentaries/Kids) and coordinated integrated campaigns for Campari, Ermenegildo Zegna, and Nestlé.
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Simona Margarito Skills

Advertising Brand Management Integrated Marketing Beauty Industry Creative Strategy Brand Development Digital Strategy Marketing Cosmetics Digital Marketing Brand Architecture Creative Direction Fmcg Fashion Team Leadership Earned Media Strategy Marketing Communications Skin Care Online Advertising Strategy Marketing Strategy Social Media Marketing Digital Media Social Media Management

Simona Margarito Education Details

Frequently Asked Questions about Simona Margarito

What company does Simona Margarito work for?

Simona Margarito works for Otherworldly

What is Simona Margarito's role at the current company?

Simona Margarito's current role is Head of Marketing | Managing Director | Global Business Leader.

What is Simona Margarito's email address?

Simona Margarito's email address is sm****@****bal.com

What is Simona Margarito's direct phone number?

Simona Margarito's direct phone number is +121254*****

What schools did Simona Margarito attend?

Simona Margarito attended General Assembly, Libera Università Di Lingue E Comunicazione Iulm.

What skills is Simona Margarito known for?

Simona Margarito has skills like Advertising, Brand Management, Integrated Marketing, Beauty Industry, Creative Strategy, Brand Development, Digital Strategy, Marketing, Cosmetics, Digital Marketing, Brand Architecture, Creative Direction.

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