- Brand representation standards and strategies for Goldmark Property Management and Sterling Management.- The execution of our internal and external brand marketing efforts.- Create tailored campaigns for unique customer audiences.- Develop processes and regular reporting to analyze the effectiveness of marketing strategies.- Review and optimize platforms and campaigns to drive success.- All SEO efforts and website strategies to drive measurable responses.- Responsible for the hands-on leadership of a team of marketing professionals- Manage key day-to-day media and vendor relationships.- Supervise the team to ensure all initiatives are strategically and creatively on target, delivered on time, and on budget.

- Establishes and maintains the standards of creative execution, design, copy, and materials- Final accountability that all creative projects are on time, on budget, and on strategy- Engages with creative/production department as well as oversees and recommends freelance contractors- Develops concepts for projects/campaigns that meet approved strategic marketing strategies and objectives- Coordinates with the account team to schedule creative/production jobs according to the scope of work and present creative to clients

- Research and analyze market potential using unique characteristics and market trends- Continuous analysis of software features to determine trends and needs of general consumers - Develop strategies to remain competitive in existing and new markets- Implement Marketing strategy – including preparation of campaigns, events, digital marketing, and PR- Prepare marketing materials and distribute through proper channels- Enabling the sales team to meet their objectives by providing them with materials and presentations- Track engagement and success of marketing campaigns and promotions- Maintain relations with existing and potential customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars. Prepare materials and attend events

- Prospect and lead client discovery- Ideate and lead project research- Review and approve project materials and revisions before delivering to the client- Direct video and photoshoots for clients- Design Wordpress websites- Facilitate project management systems- Lead Marketing strategy and create assets

- Implemented my knowledge and expertise in digital and print marketing- Developed a bi-monthly 60+ page magazine- Directed photoshoots and coordinates with vendors- Created email templates with Salesforce for the 30,000+ member base- Lead the design and implementation of digital signage around the club- Developed a new logo and brand system with the creative team for our 35+ departments and new medical center- Lead the internal team for UX design of the new website with Sketch- Managed SEO and content on multiple websites via DotNetNuke and Umbroco

- Developed and create compelling content for our client's marketing and social media- Created clear and concise visual content such as: social media ads, blog images, website banners, animations, white papers, and ebooks that explained data, research, and branding- Oversaw the creation of the content design templates and content design documents, to ensure that it was consistent and thorough- Worked with the SEO and strategy team to create content that help focus on the keywords being targeted and a campaigns- Wrote blog posts to help influence other designers and create tools for Facebooks ads

- Developed internal and external branding guides for production and retail- Engaged with new product developers to expand the soft line- Obtained licensing for SMA, LRG, CLC and Susan G. Komen foundation- Managed a small team to develop multiple collections and lookbooks- Expanded company's clientele to: Nordstrom, Amazon.com, Fred Meyer, Costco and JC Penney

- Oversaw and strengthened designs for seasonal lines through trend forecasting - Collaborated with design, apparel, vendors, sales, pricing and marketing- Initiated product development with partners in Pakistan and China- Dealt directly with top-tier clients: NBA, NHL, Amazon.com and Scheels- Build seasonal lines consisting of 50 designs produced on 30 pieces- Handled all vendor relations and buying decisions- Lead projects that were responsible for around $15 million in revenue- Designed and conducted photo shoots for product, advertisement and catalogs - Executed duties as Project Manager and Team Manager on a daily basis

- Increased daily production in the Art Department by setting ambitious goals- Designed e-commerce websites to develop subsidiaries and expand name recognition- Coordinated with every organization and institution to maintain brand integrity- Enhanced the use of social media to bring the organization to the forefront of consumers

- Responsible for creating around 15 designs a day for college bookstores and pro shops - Collaborated with all departments from Creative, to Sales and Marketing- Used programs, such as: Illustrator, Photoshop, In Design, Corel Draw and Freehand

- Provided quality assurance and accountability for every item on the printing press- Learned and used the manual and automatic screen printing presses- Handled duties such as: screen burning, reclaiming, stock picking and shipping- Managed a small team