Simon A. Email & Phone Number

Seoul, Kr

● Creation and development of all key marketing creative assets● Brief and deliver market leading brand campaigns using both ATL and BTL channels● Brief and manage all creative agencies, ensuring the highest creative quality● Act as the brand guardian for LG, ensuring all assets are of the highest quality, follow LG and partner guidelines and follow a strict approval process● Curate and manage key strategic partnerships for LG to promote the brand and products● Liaise with LG HQ teams and local channel managers to ensure global marketing campaigns are maximised in the UK market

● Work with various teams to conceptualise, plan and deliver go-to-market marketing plans that drive sales by leveraging different marketing communication strategies● Work with agencies to create leading creative assets that promote the various devices that maximise sales#● Present campaign plans to senior stakeholders to get campaign buy-in● Manage stakeholders (creative studio, media teams) to ensure campaigns run as planned● Manage external agencies ensuring campaign deliverables are briefed and delivered on time to the highest calibre● Ensure all campaigns are appropriately tracked and reported on for KPI success measurement● Manage marketing executive

London , Gb

• Lead on all aspects of campaign management from initial design through to final customer interaction.• Support Planning Managers in ensuring campaign design reflects overall strategic objectives, targets and budget allocation. • Be single point of contact for all stakeholder teams throughout the life of each campaign.• Ensure campaigns are always based on Insight from previous activity or Insight forecasts that enable us to optimise commercial performance and learnings for future activities.• Ensure campaign channel selection is based on optimising customer engagement and relevance.• Accountable for creation and management of Activity Brief for all campaigns.• Effective and consistent design & delivery of milestone plans across multiple channels and effective coordination of all stakeholders to ensure tasks achieved at each stage.• Responsible for managing kick-off of all activities post lock down to ensure all stakeholders can support the campaign design and have aligned expectations and clear on deliverables.• Influencing the future direct contact plans through delivery of performance operational reporting linked to end of campaign Insight.• Manage briefing process to all wider teams to ensure visibility of our plans, including Customer Team, Digital Team, Retail and external partners.• Be a recognised expert in communication deployment design and channel management to support Base Management communication needs now and in the future.

Bachelor'S Degree, Marketing

Business/Commerce, General

Education record