Former Head Of Marketing - Media Pr Sponsorships Events
CurrentResponsibilities include:Media strategy and buying for retail/brand, ATL/BTL, Display, SEO/SEM. Managing co-op dealer retail advertising including SEM.PR approach for auto and lifestyle including new product launch events to media, press releases, vehicle evaluation fleet, drive programs.Managing Sponsorship/Events portfolio (Melb Cup, Sydney Film Festival, Tour De Cure, New Product National Dealer Launches, VIP Customer events, Drive Programs) as well as Lexus Ambassadors.Ongoing management of supplier contracts/agreements and SOPs.Financial management of all budgets and request/approval processes.