∙ Conducted comprehensive user research to gain insights into the behaviors, preferences, and challenges of parents in managing their children's digital media usage.∙ Employed a variety of qualitative and quantitative research methods, such as interviews, surveys, and usability testing, to build a nuanced understanding of user needs.∙ Implemented iterative testing to gather feedback, refining interfaces and enhancing the overall user experience.

∙ Leading two teams of university students in tackling complex challenges through design thinking methodologies.∙ Providing strategic guidance and support in defining key objectives, fostering a problem-centered approach and creativity in solution ideation.∙ Facilitating brainstorming and rapid prototyping sessions to develop innovative ideas, encouraging collaboration and diverse perspectives.∙ Mentoring students to cultivate critical skills, promoting self-learning and independent problem-solving.

∙Created brand identity projects for several local clients to help them communicate their presence both online and offline and ensure visual consistency.∙Collaborated with developers to deliver understandable user experiences.

∙Working closely with the team to optimize the content calendar across all platforms to coincide with new marketing and product launches.∙Building a cross-channel communication strategy on Facebook, Instagram and LinkedIn, planning, creating and publishing visual content and copy.

Ideazione e creazione di post Instagram per @grafigata_com and @diventalogohero per promuovere Grafigata!

∙Conducted extensive user research, designed UX flows, wireframes, and interactive prototypes for the company's web channels. ∙Worked closely with medical researchers, game design experts and developers to develop a gamified clinical medical education platform.

∙Worked in a multidisciplinary team and closely with researchers, engineers and scientists to develop a unique solution for rare disease diagnosis to avoid diagnostic delay and misdiagnosis.∙Created and delivered speeches at milestones events in order to present the work evolution.∙Conducted user research, designed UX flows, wireframes, and interactive prototypes for the MVP of the application.