Simone Jacob Email & Phone Number

Charleston, Sc, Us

Charleston, South Carolina Metropolitan Area

Remote

Charleston, South Carolina Metropolitan Area

• Successfully redesigned company website to reflect new branding changes for an overall update, and continue designing and maintaining all new landing pages including product pages, information pages, and resource center pages.• Design and implement 3 email campaigns a month for lead generation, lead nurturing, and G2 review solicitation in AutoPilot.• Oversee all SEO efforts for the company including onsite content creation, updating meta information, and keyword research.• Design all social ads for LinkedIn as well as Pay-per-Click ads in BannerSnack.• Research and create 2 blog topics per month to be written by the writer for the website resource center. • Manage the social media intern’s work ensuring posts are relevant and on-brand. • Other tasks include creating and designing all company slide decks in Keynote, researching Fortune 1000 companies to target in campaigns, research competitors' strengths and weaknesses, and create a monthly company email newsletter.

Charleston, South Carolina Area

• Act as the main point of contact for 12 accounts by building relationships through calls, emails, and kick-off presentations as well as oversee their program deliverables to make sure they’re being implemented and approved in a timely fashion.• Prepare over 50 company-wide client reports a month using tools such as Google Analytics, Google Search Console, SEMRush, and ProRank Tracker, and analyze the results to show improvements. • Curate and design all new client kick-off presentations through the use of basic graphic design tools such as Google Slides and Canva. • Other tasks include assisting with technical SEO efforts such as determining on-page optimization strategy, assisting with keyword research, as well as interpreting technical audits for clients to implement on their site.

Charleston, South Carolina Area

• Oversee all SEO outreach efforts for 12-15 clients.• Pitch content to 20-30 online publishers per month per each client for article placement to build client’s backlink profile • Achieved highest win rate of monthly article placements acquired per number of pitches sent at 30%.• Daily tasks per client include: researching sites for article placement based on content strategy, emailing with bloggers and publishers, sending and editing content, and tracking number of articles placed, number of backlinks acquired, and what content strategy performed best in monthly reports.• Other tasks include assisting with technical SEO efforts such as on-page optimization and reverse engineering clients’ competitors’ backlink profiles, and assisting in client services management.

Charleston, South Carolina Area

• Interact and consult with clients on a weekly basis during meetings, phone calls, and in-office visits.• Conduct SWOT analysis and social media audits for clients to ensure better online engagement on Facebook, Instagram, and website blogs.• Assist in the planning of special events and projects for upper management in the Charleston and Columbia offices.

Pittsburgh, Pa

• Acquired firsthand experience marketing a start-up travel company in an accelerator with the use of social media, email marketing, and blogging.• Daily tasks included curating content for Instagram, Twitter, Facebook, and Pinterest, developing and sending email newsletters, and researching new marketing techniques to implement into customer strategies.

Charleston, South Carolina Area

• Learned how to successfully advertise and market the brand of over 20 companies across the country through the use of over 6 different forms of social media, including Facebook, Instagram, and Twitter.• Analyzed data exported from social media sites to understand the performance of a company, and to help the company better meet consumer needs.• Increased social media traffic by over 100% on client social media platforms through the use of travel, food, and style photography.

Marketing B.S. And Entrepreneurship

Activities and Societies: Kappa Delta Sorority, Phi Eta Sigma Honors Society

Education record