Simone Meschino is a young Italian entrepreneur with a deep passion for business and a commitment to the values of “Made in Italy.” Since age 14, he has been driven by a love for enterprise, organizing events first in school and later in professional settings. Business for him is more than a career; it’s a means of creating lasting value for people and places.Currently pursuing a Bachelor’s in Business Administration at Bocconi University, Simone is focused on building skills to support his entrepreneurial path. In 2021, at 18, he gained experience working with the startup Victoria Card. Motivated by a deep affection for Italy, he founded Rocca d’Italia, a brand dedicated to celebrating Italian culture through exclusive events and classic car gatherings. Simone’s particular focus is on enhancing the Chianti region, which he believes deserves greater recognition on an international scale.Throughout his career, he has held several leadership roles, including former student representative, president of the Carpe Cimosam association, and is currently a board member of Fondazione Chianti Banca, co-founder of Ending Fest, and co-owner of Skinfarm Medical Center. His vision is to move beyond the traditional Italian family-business model by building a dynamic entrepreneurial ecosystem that combines innovation with respect for local heritage.