Operations Manager
Current• Spearheaded the creation and implementation of corporate policies, notably in Quality Management System Manuals and SOP’s• Directed comprehensive marketing strategies encompassing LinkedIn, social media, SEO Optimization, Google Ads/Analytics, NIL, and collaborations with Brand Ambassadors, Influencers, and professional athletes.• Managed facility operations, collaborating with general contractors on permits and vendor relations. Focused on building repairs and improvements.• Oversaw inventory, warehouse logistics, and supervise warehouse personnel for optimal efficiency.• Led product distribution across all e-commerce platforms and to resellers, ensuring streamlined operations.• Identified and tapped into emerging markets, ensuring the brand remains abreast with new products and competitors.• Coordinated both inbound and outbound inventory logistics, including expertise in LTL freight.• Managed international and domestic manufacturing facilities in China and St. Louis, ensuring quality and efficiency.• Addressed and resolved manufacturing defects by liaising with the design team and factory units.• Orchestrated all ecommerce venue operations, including Amazon Vendor Central, Amazon Seller Marketplace, Amazon FBA, the Walmart Seller Market and more.• Oversee all aspects of both companies’ websites.• Compiled and analyzed key trending reports to inform business strategies.• Expertise in utilizing E-Commerce tools for order fulfillment targeting small, medium, and large enterprises.• Fostered and nurtured long-term relationships with a vast network including vendors, suppliers, resellers, distributors, and customers.• Collaborated with nationwide retailers, coaches, schools, and affiliates to ensure bulk order fulfillment.• Took charge of the recruitment, training, and performance evaluation of staff, ensuring a motivated and competent team.• Successfully managed onsite and remote certification audits, including the SEI Lacrosse Ball Audit.
