• Set digital marketing strategies using all necessary tools (e.g. mobile app, website, emails, social media and blogs)• Research products, services and current strategies to identify new opportunities• Analyze web traffic metrics and suggest solutions to boost web presence• Monitor SEO/SEM, marketing and sales performance metrics to forecast trends• Build strong clients relationships through social media interaction• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns• Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency• Identify advertising needs• Establish best practices in digital marketing• Stay up-to-date with digital technologies developments• Consider online marketing strategists as customer relationship managers vital to building any business or organization.• They are true integrators and amplifiers of content strategy across the digital marketplace, surrounding the consumer with your 360-degree brand message.

• Devising strategies to drive online traffic to the company website.• Tracking conversion rates and making improvements to the website.• Developing and managing digital marketing campaigns• Utilising a range of techniques including paid search, SEO and PPC.• Overseeing the social media strategy for the company.• Managing online brand and product campaigns to raise brand awareness.• Managing the redesign of the company website.• Improving the usability, design, content and conversion of the company website• Responsibility for planning and budgetary control of all digital marketing• Evaluating customer research, market conditions and competitor data.• Review new technologies and keep the company at the forefront of developments in digital marketing.Duties include:• Results-oriented, data-driven manager, with strong experience in marketing optimization• Managing of Internet projects • Behavioural Targeting• Direct Response• Web Marketing Strategies including SEO/SEA, • Database building and CRM strategy,• Viral Marketing,• Online Market Research and Web Information Architecture,• Marketing and communication plan,• Social network, social media, 2.0 • Web projects leading• Online media, adv and content planning• Analytics & metrics assessment• Real-time marketing• Planning and development of social media marketing projects;• Creating and managing profiles on major social networks;• Monitoring web raputation;• Coordination strategy and social media campaigns;• Webmarketing strategies • Communication Plans• Campaigns PPC, CPA, Adwords, Right Media, Facebook• Affiliation Marketing (Zanox TradeDoubler) • Social Media Marketing (Facebook, Twitter, Linkedin,FourSquare)• Content Management Optimization• SEO strategies• Pre-marketing analysis with Google insights for search, Google Trends• Marketing Automation• Inbound Marketing• OutBound Marketing

• Devising strategies to drive online traffic to the company website.• Tracking conversion rates and making improvements to the website.• Developing and managing digital marketing campaigns• Utilising a range of techniques including paid search, SEO and PPC.• Overseeing the social media strategy for the company.• Managing online brand and product campaigns to raise brand awareness.• Managing the redesign of the company website.• Improving the usability, design, content and conversion of the company website• Responsibility for planning and budgetary control of all digital marketing• Evaluating customer research, market conditions and competitor data.• Review new technologies and keep the company at the forefront of developments in digital marketing.

• Web Marketing Management• Media Planning Management• Specialist in Search Engine Marketing,• Search Engine Optimization • Social Media Marketing