Simone Franchi Email and Phone Number
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Steering ambitious growth for beauty and wellness e-commerce platforms, my role at LABORATORIOS VANGUARD SL focuses on maximizing Return on Ad Spend (ROAS) across over 30 countries. With a mission to consolidate and expand our market presence, especially for Bulevip.com, I apply a rigorous digital marketing strategy that drives both revenue and profit growth.As a consultant, I've honed skills in SEM, SEO, and Social Media Ads, which complement my hands-on experience in CRM and analytics. My strategies are data-driven and customer-focused, ensuring that every campaign is optimized for performance. My approach underpins the success of our digital campaigns, fostering strong market positions in a competitive online landscape.
Laboratorios Vanguard Sl
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Marketing Performance ManagerLaboratorios Vanguard Sl Jul 2022 - PresentBarcelona, Catalonia, SpainHead of Digital Campaigns for Carethy, Biuky and Bulevip.comCarethy & Biuky : E-commerce Webs specialized in Beauty and Wellness products. Ambitious growth targets in more than 30 countries with a ROAS maximization strategy.Bulevip.com: Leading website in sports nutrition in Spain. Focus on consolidating the Spanish market and applying the Expansion plan in more than 10 European Markets.
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Digital Marketing ConsultantSimone Franchi May 2015 - PresentBarcelona, Cataluña, España* Online Advertiding: • SEM • Social Media Ads • Re-marketing • Affiliates CPA • Display * SEO: •Auditing • Strategy • On Page implementation • Content Creation * Social Media: • Strategy • Accounts creation/optimization • Publishing/Management* CRM: • Database analysis • Newsletter Strategy & Campaigns Management* Analytic: • Google Analytics • Omniture • SalesForce * Digital: • Strategy • Optimization • Brand protections • Web & App • A/B Testing -
Performance Marketing ManagerNuclio Digital School Jan 2022 - Apr 2022Barcelona, Cataluña, EspañaResponsible for the websites and in charge of the SEO strategy, SEM campaigns, Social Media Ads and Remarketing aimed at attracting qualified contacts. -
Digital Marketing ManagerPga Catalunya Resort Apr 2016 - Dec 2020Barcelona Area, SpainMy role was to manage the digital assets of the Resort and to design the online strategy to achieve specific targets per different business areas: Real Estate, Hotels, Holidays Rentals, Leisure, F&B. Global digital strategy Managing 3 web sites (pgacatalunya.com, hotelcamiral.com and lavidahotel.com) Brand Protections activities Online Reputation Strategy Social media strategy CRM management Newsletter campaigns ( Golf, Real Estate & Hotel)Objective online Campaigns ( SEM, Remarketing, Facebook ads, Display): Real Estate: online acquisitions of new leads. Golf: online reservations. Hotel Camiral: Direct online Bookings. -
Digital Marketing ManagerQuinta Do Lago Apr 2016 - Dec 2017Barcelona Area, SpainDigital Marketing advisor for all the luxury Quinta do Lago business: Real Estate | Golf | Restaurants | Events | Resort ServicesObjectives: Global digital strategy Brand Protections Social media strategy APP creation -
Online Marketing ManagerDesigual May 2013 - Mar 2015Barcelona Area, SpainManaging the online Marketing investment of the world wide Desigual e-commerce channel.Areas:online Campaign strategies, Budgeting, optimization management, analysis and reporting.Budget: 4.000.000 € / yearMarket: Europe, US, Japan, Russia. -
Online Marketing ManagerBwin Jul 2011 - Feb 2013Madrid, Community Of Madrid, SpainResponsible for the online marketing acquisition of the bwin.party web sites in Spain: -bwin.es - partypoker.es - binguez.esBudget: 2.000.000 € / yearMarket: Gambling Spain only -
Online Marketing ManagerBudgetplaces Sep 2008 - Jun 2011Responsible for the online marketing activities designed to drive traffic and sales to all EnGrande s.l. Websites:www.budgetplaces.com & more than other 20 sites in 18 languages. SpecialtiesCampaigns planner, Traffic Generator, Campaigns optimization, Competitors' analysis:* SEM (Google Adwords, Yahoo! MS, MSN)* Affiliates platforms (TradeDoubler, Zanox, Afilinet)* Meta search integration (TripAdvisor, Kelkoo, Ciao!, EasyVoyage, etc...)* Marketing Analysis (Analytics / Adwords Editor)* Online Display campaigns* Facebook Campaigns. -
Online Campaigns ManagerLastminute.Com Feb 2007 - Jul 2008In charge of the Spanish SEM, Affiliate and Display campaignsSpecialties:General budget control and analysis of the online campaigns* Search Engine Marketing (Google adwords, Yahoo! Marketing Search, MSN)* General SEO actions (Code cleaning, Meta tag, link building, Dynamic Pages, etc...)* Affiliation Programs (Trade Doubler, Afilinet)* Visual Advertising (Yahoo! Display Advertising, MSN DR)* Special Partners: (Travel Channel Orange, Travel Channel MSN)* Analysis (Omniture SiteCatalyst 13.5, Analytics, Adwords Editor) -
Crm SpecialistColt Technology Services Jan 2006 - Dec 2006Barcelona Area, SpainInvolved in the launch of the European CRM B2B in the headquarter of Barcelona. -
EmployAccenture Technology Solutions Feb 2004 - Jul 2005Involved in an internal online platform for the budget control, a tool dedicated to the Accenture management.
Simone Franchi Skills
Simone Franchi Education Details
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European Business SchoolB.A.
Frequently Asked Questions about Simone Franchi
What company does Simone Franchi work for?
Simone Franchi works for Laboratorios Vanguard Sl
What is Simone Franchi's role at the current company?
Simone Franchi's current role is Marketing Performance Manager @ LABORATORIOS VANGUARD SL | E-Commerce, Revenue & Profit Growth.
What is Simone Franchi's email address?
Simone Franchi's email address is fr****@****ail.com
What is Simone Franchi's direct phone number?
Simone Franchi's direct phone number is +34 972 47 *****
What schools did Simone Franchi attend?
Simone Franchi attended European Business School.
What skills is Simone Franchi known for?
Simone Franchi has skills like Online Marketing, Sem, Ppc, Google Adwords, Google Analytics, Affiliate Management, Seo, Yahoo Search Marketing, Facebook, Social Media Marketing, Link Building, Online Advertising.
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