‐ Team leader for the Italian Paid Media Team.‐ Managing monthly acquisition budgets and effectively allocating digital advertising investments to reach established core KPIs.‐ Setup, optimization and delivery of mobile app install, mobile app re‐engagement and web traffic campaigns on Facebook and Google.‐ Negotiating and managing relations with partner advertising networks to ensure the highest quality of acquired traffic.‐ Optimization of team’s workflow to increase productivity, delivery rate and marginality on delivered campaigns.‐ Liaising with key stakeholders to establish delivery goals, timing and execution.‐ Planing and executing A/B tests and campaign analysis to provide insight and improve overall performance.

Prospecting on new customers and media planning activities, in order to promote and selling social adv campaigns focusing on needs and potential of clients. Implementing, monitoring and optimizing social network adv campaigns, working both on performance and brand based campaigns; analysis and reporting over activities ongoing; customer management; consultancy and budgeting. As Facebook and Instagram official Marketing Partner, the company operates to provide his service especially for big firms in fashion and luxury market context.

Managing all the stages from the briefing point to the releasing of the advertising outputs, acting as a link between the company and agencies. Main activity: project management, reporting,web-analyst.

Digital Strategist at Reggio Emilia's Chamber of Commerce in order to help enterprises to enhance their strategic presence on the Internet working on multiples assents, mainly: SEM, SEO, Social Network, E-commerce.

"The Scientist 2012”, Cinematic Art Festival based in Ferrara, Italy.

"Biografilm Festival 2012", International Movie Festival about life of people who change the world. Bologna, Italy.