A Content Marketing & Communications professional with 6+ years of experience in Media Relations, Content Creation and Copywriting. Key skills:- Managing a production suite, producing engaging video content from concept to completion (budgeting, scheduling, scripting, interviewing, filming, and editing). Implementing strategies to repurpose video content across multiple channels for maximum reach and engagement.- Creating dynamic product-focused written content that adds value to the customer experience whilst also driving prospects into the sales funnel.- Developing global content strategies and plans to support brand articulation and engagement.- Building strong relationships with customers to develop brand advocacy programmes and produce insightful client success stories and testimonials.- Ownership of PR, including drafting and pitching stories for attaining press coverage and building journalist relations.- Continuously updating my understanding of the social media landscape, and good experience in establishing effective social media strategies and paid campaigns.Demonstrated success working in early-stage start-up environment, the Higher Education sector and media landscape.
Listed skills include Microsoft Office, Management, Public Speaking, Teamwork, and 27 others.