Business processes re-building and improvement; leading the transformation of Pandora, TOUS luxury retail.I’M Startup promotion of the online shop www.time.by.Development and implementation of the digital and e-commerce strategy (brand strategy, SEO, Wi-Fi scanners, marketplaces, CJM, CPA, CR, ROISTAT, Conversion Rate Optimization, and decrease bounce rate).Launch and development of sales on marketplaces: Onliner, Yandex Market, OZON Implementing the client service projects ( NPS, CSI, Oprosso. KPIs for staff, mystery shopper).Systematisation of all business processes, Trade In, Project management and SCRUM introduction, cost optimization Planning and controlling the company's budget, and risk management.Luxury retail (Pandora, TOUS, I’M). https://time.by

Key challenges assigned by shareholders: Belarus-based entity financial performance rehab; business processes turn-around and improvement; leading transformation General management (up to 500 people of staff; 45 regional medical offices) of Belarus operations including sales, marketing, turn-around and cost managementSales and business development - Nationwide retail chain expansionProject management – development and implementation of the medical ERP-system (IT-services vendor – EPAM)Setting up customer service, IT, procurement, logistics, legal and engineering functionsChange management (crisis management): a complete turn-around of the company, setting up and fine-tuning of the business processes

Key challenges: Business Development of the Apple Premium Reseller’s in CIS General management Apple Premium Reseller’s channel in UA, BY, KZ, GE, AZ (14 APR’s)B2B solutions targeting SMB, e-commerce online platform, marketing, IT solutionsManaging profitable growth each APR, budgeting all countriesManaging high standards required by Apple, communication with Apple headquarters (coordination of the development strategy of each region, coordination of locations, marketing advancements,)Negotiating T&C with Shop malls, open new stores (2 KZ, 1UA)Formalizing business process, reorganization of branches and structures in each countryAchievements: 3 stores in the format of Apple Premium Reseller (2 in KZ, 1 in UA) were openedReduced cost thanks to improving commercial conditions with Shopping centers, up to -20%Commercial terms and new places were agreed with the shopping center for the opening of APR (2 Kazakhstan, 2 Ukraine, 1 Belarus; a total of 5 new locations)

Key challenges assigned by shareholders: regionally-based business reboot; restructuring; managing changes; fundraising; government relationship management.Senior leadership and management in strategy development, financial performance, sales and business development and marketingE-commerce deployment: resulted in up to 4,5% of the Company’s yearly revenue Building up sales and marketing strategy National retail network expansion: retail premises doubled in number; sales development in b2c and b2b channels; franchising Setting up customer care center, customer service and other supporting functions and added services Marketing information and analytical system development and introduction

Key challenges assigned by shareholders (up to $100 mln consumer goods distribution): to develop and implement sales and marketing strategies Relevant market segments researchDistribution and competition analysisDistribution channels managementCustomer relationship managementExecuted the overall business and client market first sales strategy Team management (450 staff members): led and developed sales and marketing teams to perform at a consistently high levelDelivered business objectives that exceeded client’s expectationsHeld negotiations with key partners and clients (business and contract terms)

Key challenges taken: Development of retail network Milavitsa, trading channels management Sales and account management strategy development and implementationSales and business development in more than 20 international markets of operations (key competencies in Russia and CIS markets)Developing and implementing sales policy, trade allowances based on corporate rules and market operationsDeveloped the sales strategy and franchising policy for the partners Supervised accounts credit policy and contract termsNegotiations with the key clients Developed a pipeline to maximize business potential through identifying new business opportunities and long-term sales planning.

Key challenges: Development and implementation of an effective strategy for the development of salesDeveloped the sales strategy plan according to the plans and the conception of the company Responsible for key Sell in and Sell out performance indicators in BelarusManaged the Sales, Marketing and Analysis department, developed and conducted trainings and assessmentSupervised the pricing models and contractual conditions in line with company strategyForecast purchases and sales for each product line position Developed and implemented the Action plan to achieve and increase salesPlanned and managed the company’s budget

Responsible for development business in the regions: Belarus and Ukraine; Market analysis, the search of the key partners; Sales strategy for the brands promotion;Credit control;Product presentations, business trainings courses;Negotiate with key customers on the cooperation to achieve the highest efficiency in business;TTrade marketing programs for all channels of sales.

Organization and holding business training for Sales representatives and Sales supervisors: "BSS", "PSS","Negotiations", "Time managment" etc; Field trainings with Sales representatives and Sales supervisors, sales managers;Coaching