Simone Pires Suster Email & Phone Number

State Of São Paulo, Brazil

São Paulo, São Paulo, Brasil

- Management of projects and team of 3 workers, providing better time use and available resources, assuring execution and delivery within terms.- Management of digital marketing campaigns (inbound marketing and Account based marketing) aiming generation of qualified leads to be converted to sales.- Application of A/B tests in digital marketing campaigns when needed.- Preparation of strategic marketing actions focused on brands positioning.- Market research and analysis of competitors identifying new opportunities.- Creation, planning, execution and follow-up of marketing and internal marketing actions.- Attendance in management meetings to present results and make decision.- KPI monitoring for monthly offline and in person follow-up.- Training and development of high performance and motivated teams.- Participation in the development of new site, from texts draft, corrections, tests, project opinions aiming the best positioning of the brand.- Direct contact and dealing with suppliers and agencies of brands for briefing lining up, responsible for approval of campaigns.- Creation of campaigns for social networks, creation of content, ads and copyrights, increase of 136% in the number of followers.- Implementation of repositioning program with strong emphasis on branding and roll out of internal and external communication (360).

São Paulo, São Paulo, Brasil

- Management of processes and team with 3 workers assuring execution and delivery of activities within terms, aligned with company’s goals.- Planning and execution of marketing plan of the company focused on new deals.- Direct contact and deals with suppliers and agencies for brands campaigns and briefing lining up, responsible for approval of campaigns.- Strategic planning focused on increasing sales aiming to strengthen the brand.- Attendance in management meetings for commercial planning and decision making.- Responsible for annual calendar regarding products communication actions, briefing origin, definition of commercial approach and promotional actions.

São Paulo E Região, Brasil

- Market research and analysis of competitors identifying new opportunities.- Interface with internal departments to align information and planning.- Processes follow-up by analyzing risks and creation of preventative and corrective plans.- Direct contact with communication agencies for deals and marketing/sales actions.- Planning and implementation of annual calendar regarding products for different markets: B2B, B2C, POS, focused on strengthening of identity and institutional image.- Creation, planning, execution/ follow-up of marketing and internal marketing actions.- Monitoring and evaluation of product performance, assuring constant improvement.- Definition of strategies and procedures for caption of new clients and partners.- Release and horizontalization of new services by InterPlayers, reaching 7,6% revenue in six months.

São Paulo E Região, Brasil

- Clients’ portfolio management such as:Hypera, J&J, EliLilly, Takeda, Astrazeneca, Bayer, Unilever and Procter&Gamble , providing support.- Creation of strategic commercial actions aiming sales increase and revenue.- Market search and analysis of trends, identifying new opportunities.- Visiting clients to present product, maintenance and consolidation of portfolio.- Direct management of all operations of the main client of InterPlayers, responsible for more than 1/3 of group’s revenue, resulting in 10.3% revenue growth in two years.

São Paulo, São Paulo, Brasil

- Planning and implementation of annual calendar regarding products for different market: B2B, B2C, PV’s, focused on making strengthening of identity and institutional image.- Processes follow-up by analyzing risks and creation of preventative and corrective plans.- Monitoring and evaluation of product performance, assuring constant improvement.- Participation in the release of 4 new products: Trade Cash, Webplace, Pharma System and Ponto Extra. All these for optimization and improvement of processes for customers.

São Paulo, São Paulo, Brasil

- Planning and execution of marketing plan of the company focused on new deals.- Direct contact and deals with suppliers and agencies for brands campaigns and briefing lining up, responsible for approval of campaigns.- Market research and analysis of competitors identifying new opportunities.- Responsible for annual calendar regarding products communication actions, briefing origin, definition of commercial approach and promotional actions.

São Paulo, São Paulo, Brasil

- Direct contact with agencies for briefing lining up, campaigns, evaluation of products, responsible for approval of campaigns.- Study and analysis of market along with P&D department in order to identify new opportunities.- Contact and deal with suppliers regarding development of packs, labels, caps and raw material, focused on quality, cost and delivery.- Development of merchandising materials< banners, Fliers and products list.- Preparation of texts on labels of products, creation of strategies and marketing actions.- Participation in the development of new products (coloring, straightening/relaxation, treatment, maintenance and treatment line, follow-up of all stages.- Participation in the project New Coloring package (Customer’s kit, Economic Kit), played an important role at the print shop for correct materials color.- Implantation of process for application tests on products for customers and formalization of processes in the area, demand mapping, flow and departments involved.- Participation in the recording of the videos Guanidina and Ammonium thioglycolate for northeastern market and casting selection.

São Paulo, São Paulo, Brasil

- Management of processes and one worker, verifying all stages of products released by analyzing risks and creating improvement actions.- Creation, planning, execution/follow-up of marketing and internal marketing campaigns.- KPI monitoring for offline and in-person follow-up.- Strategic planning focused on increasing of sales aiming at strengthening of international brands in Brazil such as Burberry, Versace, Salvador Dali, Van Cleef, Paul Smith, Christian Lacroix and others.- Development of promotional campaigns and incentive campaigns for commercial team.- Participation in management meetings to present results and making decision.- Training and development of sales high performance teams.- Implantation of process to follow-up brands distribution throughout Brazil aiming at improving and horizontalization of brands.

São Paulo, São Paulo, Brasil

- Creation of strategies and marketing actions aiming development of new deals.- Market research and analysis of competitors and identification of new opportunities,- Conduction of visits to follow-up positioning of products, evaluation of client’s portfolio promoters and understanding of clients’ profile.- Preparation of reports with market metrics analysis to be sent to management team.- Responsible for organization of large corporative events (internal/external).- Development of merchandising material: fliers, banners, posters, floor and counter display, transparency, products catalog, windows guidelines and planograms, being on the spotlight with main client by recovering partnership.- Prospection and development of new suppliers for merchandising actions,10% cost reduction in the production of trade material.

- Execution of commercial strategies and marketing actions aiming sales closing.- Contact and deals with suppliers about pricing and payment methods.- Market research and analysis of competitors as well as identification of opportunities.- Preparation of reports for sales metrics analysis to be sent to management team.

- Assistance in the development of campaigns, promotional and strategic actions.- Market mapping, analysis of trends and identification of new opportunities.- Preparation of sheets for internal control, making search for information 100% easier.