COMPETENT – My bachelor degree in Business, Economics and Social Sciences with specialization in Marketing Management forms a sound basis of my knowledge skills. During my one-year traineeship in the American Media Company “A+E Networks” I acquired practical know-how to realize successful multichannel marketing TV-campaigns. Future national and international B2B as well as B2C projects as marketing manager of the Pay-TV channel “CLASSICA” leveraged my expertise. MULTIFACETED – Integrated TV campaigns for the Universal Networks channels “HISTORY”, “A&E” and “E! Entertainment”, the development of a digital brand for the Pay-TV channel “CLASSICA”, support of the launch campaign of the OTT platform “fidelio” and the integration of the channel brand “CLASSICA” into the brand family of “stingray”, a Canadian based company, made it possible to develop my skills continuously. PASSIONATE – Experiments with new platforms, realizing innovative ideas with todays’ technology but also not losing the focus on the customers’ needs and interest, create my unique and personal touch and are my daily motivation.