Simone Vilela Email & Phone Number

São Paulo, Brasil

São Paulo, Brasil

São Paulo, Brasil

• Report: IT Director Brazil
• Responsible of IT strategy and implementation of multichannel marketing solutions in Brazil
• Implemented AI & Advanced Analytics solution for multichannel engagement - first market in LATAM region
• Innovative solution with IoT and blockchain to accelerate new molecules go-to market

São Paulo, Brasil

• Report: Global IT Leader
• IT LATAM Leader of CHC carve-in program (management of +10 country leaders / +10MEUR budget owner), with additional responsibilities as PMO for Mexico and Brazil – largest markets in LATAM
• Liaised with global project leaders from both business and IT teams
• Responsible to define and implement the new ITS environment for a standalone LATAM CHC organization within Sanofi, covering all systems and processes (manufacturing, supply chain, finance, sales&marketing, science.
• SAP Hana implementation in 6 countries with integrations to +30 partner solutions

São Paulo E Região, Brasil

• Report: IT Director Brazil Award: Veeva Hero 2019 – prize granted by Veeva Systems in recognition of the engagement and leadership in the implementation of Veeva Events Management for Sanofi Brazil
• Liaised with Commercial Excellence Director, Pharmacovigilance/Medical and Regulatory Directors and 3 Marketing Directors
• Responsible for vision, alignment, planning and execution of the IT portfolio for the Business Support areas
• Brazil IT contact for Commercial and Business Support areas on Boehringer Ingelheim integration project
• Sales and Marketing Analytics projects comprising main pharmaceutical audits and providing faster and reliable information for more accurate decision making
• Selected to participate at Sanofi Captivate Hackaton, representing Brazil innovative medical solutions

São Paulo Area, Brazil

• Report: IT Director Brazil Team: 2 Employees
• Liaised with +10 Directors (Commercial Director, 4 Marketing Directors and 7 Directors of related areas)
• Align local needs with regional/global IT and business strategies in order to optimize and strengthen IT value and governance
• Participation on important projects as Indirect Sales Transformation and Medley/Sanofi Commercial Governance Unification
• Guaranteed proper SOX IT requirements on Indirect Sales project, creating robust processes on vendor and Sanofi Solution Center

São Paulo Area, Brazil

• Report: Sales Director and IT Director Latin America Team: 4 Employees
• Responsible for vision, alignment, planning and execution of the IT portfolio for the sales area. Member of P&G’s Sales Leadership Team
• Managed projects and initiatives for solutions in order acquisition, fund management, retail data, store execution and business analysis, including coordination of the Solutions Center team responsible for delivery
• Special focus on the Indirect Channel (doubled the number of distributors during FY1314), developing sustainable IT capacities, supporting the execution of business strategies. Brazil ranked among the 3 fastest growing.

São Paulo Area, Brazil

• Report: Business Intelligence Director – Latin America Team: 11 Employees
• Led the Customer Analysis sector for P&G’s US$ 8 billion business in Latin America
• Managed a team with over 10 Business Analysts in 7 countries in Latin America, developing their analytical capacities and ensuring the delivery of business insights through solutions such as Customer Sufficiency.
• Represented Latin America in the Global Developing Markets Customer Analyst Team, responsible for market synchonization and functional requirements in a global Customer Analytics program

São Paulo Area, Brazil

• Report: Latin America Customer Analyst Leader and Brazil Direct Sales DirectorsTeam: 4 Employees
• Transformed the IT multifunctional role (from operational to analytical), generating more value to P&G through business insights
• Eliminated operational problems by identifying root-cause solutions and transferring basic services to regional Solutions Center teams, including order acquisition and retail data connection
• Implemented eCommerce solutions for major clients, including buy-it-now, e-content manager, P&G e-store

São Paulo Area, Brazil

• Report: Employee & Services Delivery Latin America Director
• Transformed Mobility solutions in Latin America
• Interfaced with the mobile telephony carrier and global mobile services teams to design a new services model, improving costs and quality, expenses visibility and user satisfaction

São Paulo Area, Brazil

• Report: Trade Marketing ManagerTeam: 5 Employees
• Set up the Business Planning area at P&G Brazil
• Integrated winning practices from Gillette with new procedures and solutions for planning and managing sales
• Analyzed results of store initiatives, sales fundamentals and incentive campaigns

São Paulo Area, Brazil

• Report: IT Director P&G Brazil
• Represented IT in the Gillette integration project – focus on Sales and Trade Marketing
• Managed projects with other business areas: - Trade Marketing: managed a project to improve sales planning and forecasting– with the Sales, Market Planning and Finance areas - Logistics: implemented a new support.

São Paulo Area, Brazil

• Report: Internet Subscriptions Director and Exame Magazine Marketing Director
• Analyzed a proposal for a new self-service website approach in order to provide better services and a new visual identity. Liaised with Marketing to design communication materials.
• Developed 3 new online sales channels, from commercial negotiations to results analysis to justify the investment
• Managed the Exame Portal website: negotiated with new content providers, analyzed advertising opportunities and participated in strategic decisions to change its business model
• Supported the Events Manager in organizing and promoting 2 outstanding events in Brazil: “Best & Largest” and “Meeting of the 100 Best Companies to Work For”

Campinas Area, Brazil

• Report: Founding PartnersTeam: 3 Employees
• Launched the first Compera product (iExpress – intranet solution) and implemented improvements
• Relationship management with clients to understand business needs and develop functional/technical and commercial proposals

Campinas Area, Brazil

• Report: Engineering Director Brazil
• Participated in the development of expansion plans, procedures, people, equipment, for a partner in Brazil
• Analyzed and proposed changes in the control of transit time between South America and other parts of the world. Coordinated data cleansing, improving FedEx services by providing more accurate information to clients..

Campinas Area, Brazil

• Board Member and President of CONPEC – Junior (Student) Computer Company at UNICAMP
• CONPEC in the Community: design, development and implementation of a social project with a poor community in Campinas. The project received an Honorable Mention by the Campinas City Council

Master’S Degree

Bachelor’S Degree, Computer Engineering

Activities and Societies: CONPEC: Board Member and President of Computer Junior Enterprise (actual company run by students)