Simon Gilbert Email & Phone Number

Sawbridgeworth, Gb

London, England, United Kingdom

Developed and initiated the global training & coaching strategy plan which focused on culture, values, motivation, and goal setting Coached and inspired European Sales Team through various coaching techniques including high performance, habit forming, negotiation skills and objection handling that resulted in increased sales of 15%Developed and created a global LMS training digital platform which increased engagement, recognition, and knowledge by 30% and drove efficiencies by saving the company $250,000 annually.Managed the retail experience globally from demo experiences to POSDevised, developed and implemented a new online demo experiences using QR codes for the customer to scan where they can interact with the product on their handset. This resulted in savings for the company and focused on our value of sustainability and e-wasteProduced new innovative training materials such as train the trainer presentations, videos and digital sales aids which were interactive and engaging that could be used for face-to-face training, digital platforms and on video call training sessionsDevised and produced training videos that drove knowledge and engagement and seen by over 650,000 people on You Tube.Led, coached, and motivated the global training teamManaged global training budget

Chiswick

Led, coached, recruited and inspired a 40 strong field sales team to exceed their quarterly KPI targets which resulted in increased market share of 7.2% and through strong engagement and communication skills did not lose one person for two yearsCreated, launched, and managed an industry leading ambassador program that nurtured a special community of Sony advocates, through recognition, motivation and rewards which resulted in increased customer service NPS scores and sales of over 180,000 smartphones annually.Developed and launched an engaging and inspiring communication and training platform that went to over 3000 people on Sony Mobile products that included a dedicated app, training portal, social media, webinars and meetings.Devised and launched an interactive training event experience that went to 12 locations every 6 months using a bus and other locations highlighting the new Sony products to retail staff across the UK and Ireland which over 1500 people attendedDeveloped, implemented, and managed the annual strategic retail and online execution plans for 20+ flagship devices working in collaboration with UK, Region Europe and Global management to ensure product positioning, sales forecasts, training needs and messaging strategies were alignedResponsible for client relationships across all the major mobile and retailer accounts that delivered customer promotions, retail merchandising in key flagship stores, training of store staff, online promotional offers, and sales days.Managed BTL agencies with a £4m budget.

Launched 3rd party Christmas promotion with leading coffee chain delivering 15k incremental sales Implemented Breast Cancer Care customer donation activity in T-Mobile via handset sales which led to raising funds of £228,000 for the charityDesigned and implemented a sell through reporting tool, which highlighted marketing, spend, sales, launch activities and planned actions for the account. T-Mobile went on to use this tool as best practice for other manufacturersNegotiating with customer on marketing plans and promotionsPresenting and developing launch plans for flagship handset launchesManaging yearly marketing budgets

Managed and implemented through the line exclusive Pay Monthly female handset consumer offer in Phones4U generating 30k incremental sales achieving a 35% redemption rate Activated dealer incentive programme with key distributor account. This resulted in a significant increase in revenue for the dealer and placed Sony Ericsson 2nd (up from 4th) as the best placed selling manufacturer for this distributorLaunched 3rd party promotions during 2008 into retail accounts such as Tesco with Sony BMG, Hello Kitty and Marriott Hotels, which resulted in an uplift of 100k unitsManaged up to 10 accounts including Tesco, Sainsbury’s, Argos and John Lewis

Managed a £5m budget that was spent on customer promotions and staff incentives.Developed and launched dealer store staff incentive called “Freedom“ which was recognized as the leading network incentive and won the top award at the 2007 Motivation awards. The incentive resulted in an increase in sales of 8k units per quarterSupported and implemented Star Wars promotion into 6 retail accounts, which achieved an increase of 50k units.Worked and negotiated with major manufacturers such as Samsung, Nokia and Motorola to obtain budget for incentives and staff eventsWorking with Carphone Warehouse, Phones 4U and Distribution sales team to identify marketing opportunitiesManaged and implemented employee incentive events every quarter

B- Tec, Hotel Management

Levels Including, English & History