Simon Heath Email & Phone Number

London, United Kingdom

At Definition, my core purpose is to intimately understand people, markets, businesses, brands — and the human needs and motivations that drive their interactions. Our Human Affinity model ensures that everything we do makes our clients impossible to ignore.B2B + B2C sector expertise: Technology, Fintech, Banking, Wealth Management, Alternative Investments, Insurtech, Retail, Entertainment, Transport, Arts, Public Sector and more.

London, United Kingdom

kooMedia is a marketing planning & consumer strategy consultancy. Creating competitive advantage for global consumer and b2b brands. A union of human insight, logic, strategic intuition and creativity.Delivering people, brand, creative, digital, social, data and behavioural planning and strategy.Clients include Havas Helia, Unilever, Dove, Bacardi, London 2012, Nynas, Centro, Electoral Reform Services and many marketing agencies across London.

Strategy director at Friend, a digital consultancy specialising in b2c and b2b social media marketing that connects humans with humans.Projects include Muller Yoghurt, London 2012, Nynas Oil (working with key industry brand leaders in Brussels and across Europe) + multiple agency partnerships across the UK.

At Freestyle, I was responsible for significant new business wins including Lloyds TSB and Trader Media Group (Autotrader/TopMarques), primarily digital strategy, large-scale website development, user experience, creative strategic direction and account leadership. Directed the research, insight and strategy across global, complex B2B and B2C brands.Played a leading role in the new business and marketing/PR team raising the profile of Freestyle to key prospects via marketing, networking and event strategies.

At WAA, I was responsible for digital business development, managing internal digital account teams as well as internal communication and brand development.

Birmingham, United Kingdom

Senior marketing manager of the two core marketing units: Market Research & Marketing Services. Responsible for digital & CRM strategy including product development, sales, promotion, insight creation from NEC box office analytics. I was also a member of the Senior Management Team reporting monthly to the Board.At Audiences Central I worked with a range of arts and entertainment clients including the NEC, Symphony Hall and CBSO.

London, United Kingdom

Working in-house at Virgin Trains, I managed CRM strategy/campaigns and the DM team. I was the client lead for the introduction of realtime customer data-driven web content & automated email campaigns from procurement (Maritz, Epiphany) through to implementation & internal education. Co-developed the business case for a new Virgin Trains loyalty programme.

London, United Kingdom

Clients included: American Express, BT, The Times, NTL, Merrill Lynch, Liverpool Victoria

At Matrix, I managed the Barclays direct marketing accounts including data strategy & planning, creative development, direct mail management and reporting working my way up from Account Executive to Senior Account Manager in less than two years.

Bachelor Of Arts - Ba, Economics And Politics

Activities and Societies: Writer/columnist ‘York Vision’ (Student Newspaper) // Entertainments Rep for Vanbrugh College 1994 -1995 //.

Bachelor Of Science - Bsc, Psychology, First Class Honours

Activities and Societies: With a specialist focus on social, experimental and discursive psychology.Accredited by the British.

Counselling Psychology

Advanced Diploma, Marketing And Pr

High School, A Level: English Literature (A), Political History (A), Economics (A)

High School, Gsce X 9 (A-B)