Simon Hollows Email & Phone Number

Sydney, Nsw, Au

I was promoted to Director of Sales and Projects in 2015 to set a new performance benchmark for the sales team, developing a collaborative, high-performance capability focused on driving success for both the business, its vendors and clients. Requiring strong skills in strategy, I have leveraged the full marketing mix to develop and implement winning sales and marketing strategies against the backdrop of significant market and regional challenges. Underpinned by research into the dynamics of the Sydney Market, I led the team in developing and executing sales, marketing and branding strategies that engaged clients in a ‘vision’ for the future.Some recent examples include-- Doubled both sales numbers and revenue for the business in its entirety from previous year; with only 11% uplift in enquiry during 2021-- Championed a ‘one team, one dream’ culture conducting team building exercises encouragingcollaboration and comradery, ultimately strengthening sales performance;-- Led the successful staged sale of c.95% of apartments in Promenade, Parramatta, re-branding and re-envisioning sale and marketing tactics at each step to drive sell-through;-- Developed a comprehensive, visionary sales and marketing strategy for Highline Westmead to sell c.70% of units before its completion, and 173 units in 2017, despite poor conditions;-- Created a visionary, lifestyle based sales and marketing strategy for Mason Belfield, working in closepartnership with GAZCORP to remodel floor plans to align with target markets and improve the development’s level of saleability.-- Strategised a comprehensive sales and marketing campaign and implemented a successful sales launch for LFD, TIAN AN, bringing to market the groundbreaking development Auburn Square at Auburn. In the midst of a global lockdown and in the middle of winter, we successfully executed c.60% at VIP launch

Promoted to Associate Director to provide strong leadership and strategic direction, I developed a unifying sales strategy that enabled the sales team to maximise and convert market opportunities. I oversaw sales budgeting, forecasting and planning efforts and crafted all strategy and planning for the NSW sales team, driving increases in sales volume, year on year. Maintaining full responsibility for a 60-member sales team, I managed all workflow delegated from directors, aligning employee development to deliver on client projects.-- Met and surpassed sales targets 3 years in a row, aligning team vision with company objectives to deliver sales and business growth;-- Created a culture driven by opportunity, empowering employees through an environment of comradery;-- Led the national implementation of a new company CRM Salesforce, leading workshops to embed the new system throughout company.

Joining the sales team to deliver 100+ deals per annum, I navigated a complex and emotion-driven sales cycle to achieve high volume sales targets. I managed and qualified sales leads end-to-end, building strong, trusting client relationships by meeting their ‘dream’ objectives. Taking on a natural leadership role, I established myself as a ‘go-to’ senior member of the team, mentoring other sales team members on how to understand and achieve client objectives.-- Ranked as top selling agent on the Rosebery Park project, taking an innovative marketing approach to the sale, pitching the lifestyle story;-- Exceeded sales targets on a regular basis, establishing relationships with developers and clients;-- Mentored new colleagues, collaborating with team to achieve bottom line targets;-- Named top-selling agent on the ERKO Erskineville project, leading to achievement of all client objectives.

Recruited to develop company presence in a new territory, I researched customer and market trends todevelop targeted marketing and sales strategy. I sourced new listings through cold-calling and grassroots relationship building with target clients. Utilising outside-the-box sales and marketing approaches, I developed a new market from the ground-up and engaging potential sellers and leasers to build the clientele base.-- Listed 6,500m chemical factory and sold 10,000sqm warehouse for GE, building company influence in the market;-- Leased 4,000sqm facility for Goodman, securing deal with a second major institution during tenure. -- Successfully sold 10,000sqm warehouse in Minto for GE with sale value exceeding $5,000,000

Promoted from sales to Assistant Manager, I was responsible for driving increased sales while motivating team members to set new performance benchmarks. I created healthy competition among team members through incentive initiatives, such as a ‘championship belt’, building team culture of comradery and high performance.-- Broke record for gym membership sales within first 2 months of employment, consistently exceeding sales targets by over 50%.

Promoted from site labourer to foreman in less than a year, I created exceptional performance results by making decisions based on how they would impact the company’s bottom line. I developed a strong ability to make difficult decisions in the absence of leadership, building confidence in my ability to take control and produce results in an often-ambiguous environment.