Simon Ritter Email & Phone Number

Berlin, De

Berlin, Germany

Areas of expertise: Digital Marketing Consulting (Media Planning, PPC Advertising, Display, Native Advertising, Paid Social Media), Business Intelligence (GA4 Setup, Dashboards, Attribution Modeling, Marketing Mix Modeling), AI Engineering (AI Assistants, Tool development, Automation)

Berlin Area, Germany

Key Responsibilities:Member of the Board, Business Development, Business Intelligence, Digital Marketing, Google Ads, PPC Management, Display Advertising, Media Buying, Key Account Management, Prominent Projects:Establishing and Leading the Search Advertising Department: building, scaling and managing various high volume PPC accounts (enercity.de, lichtblick.de, Rakuten). Supporting startups to scale up (tomorrow.one, etc.). Heading the Business Intelligence Department: implementing business intelligence frameworks and automation

Berlin, Germany

Key Responsibilities:Strategic Planning, Engineering, Digital Marketing, Media Buying, Business Development, Sales Prominent Projects:Building a price comparison service from scratch (Lead Engineer) snipfox.de. Creating an inhouse content network with over 25 different news websites (entertainment, finance, business, tech, sports, etc.). Building reseller platform and establishing it as an ad network

Berlin Area, Germany

Responsibilities:Ecommerce, Business Intelligence and Digital Marketing Consulting for global clients. Prominent Projects:Building Data Warehouse Solution for Home24 GmbH (Berlin, Germany),Development of advanced performance marketing strategies for Mobly Comércio Varejista Ltda. (Sao Paulo, Brazil), Digital Marketing Steering Framework for Brands4Friends (an eBay company in Berlin, Germany)

Berlin

Responsibilities:Supervision of marketing, business intelligence, onsite, CRM and design departments. Development and execution of international marketing strategy. budget and sales responsibility for all European markets. Prominent Projects:Heading and managing the entire marketing division. Implementing Universal Analytics and comprehensive cross channel reporting. Development of a custom customer journey based attribution model. Re-design of home24 webshop. Launch of three new European markets. Development of home24's TV advertising strategy. Developing a TV reporting and attribution framework.

Berlin Area, Germany

Responsibilities:Development and execution of global marketing strategies for Rocket Internet portfolio companies. Interim Management and on the ground support for Rocket ventures with strong focus on best practice share, team development and operational excellence. Prominent Projects and Positions:Interim Head of SEA at Zalando SEFocus on efficient and scalable search engine advertising strategies and landing page optimization. Best practice share and team development. Interim Marketing Director at Locondo Inc. (Fashion ecommerce, onsite in Tokyo, Japan)Build-up of the marketing organisation from scratch. Implementation of best practice performance marketing strategies. Interim Marketing Director at Comercio Digital Bf Ltda. – dafiti.com.br (Fashion ecommerce, onsite in São Paulo, Brazil)Build-up of the marketing organisation. Development of marketing strategy with strong focus on performance marketing channels. Optimization of marketing campaigns to achieve fast growth while maintaining positive ROI. Interim CMO at lamoda.ru (Fashion ecommerce, onsite in Moscow, Russia)Optimization of marketing strategy with strong focus on ROI. Interim Marketing Director at Jabong.com (Fashion ecommerce, onsite in Gurgaon, India)Optimization of marketing strategy with strong focus on growth while maintaining ROI. Interim Marketing Director at theiconic.com.au (Fashion ecommerce, onsite in Sydney, Australia)Optimisation of marketing strategy with strong focus on ROI. Interim CMO at ZALORA and LAZADA (Fashion and General Merchandise, onsite in Singapore, SG)Responsible for all South East Asian markets incl. Singapore, Malaysia, Indonesia, Thailand, the Philippines, Hong Kong, Taiwan and Vietnam. Development and execution of local marketing strategies, rollout of adjusted best practice approaches. Further Projects at Rocket Internet:Fashion4home.de, Namshi.com, Fabfurnish.com, Zanui.com.au, Linio.com, Jumia.com, Zando.co.za, Foodpanda

Founder and CEO of PurpleAd AG. Development and execution of business strategy. Social network solutions engineering. Affiliate Marketing platforms and website development. Founder and CEO of PurpleAd AG. Development and execution of business strategy. Traffic acquisition and arbitrage strategies.

Responsibilities:Sales Support and Key Account Management in all European Markets.Development of sales strategies and process optimization. Merger of Global Media and bigmouthmedia.

Responsibilities:Sales Support and Key Account Management in all European Markets. Development and execution of marketing and traffic acquisition strategies for eBay in 8 European countries.