Managing Director and former Management Consultant with hands-on experience from strategic issues in board rooms including Strategy & Vision development, Acquisition strategy, Pricing, Business process development, Productivity and Efficiency enhancements and Product Development projects within the FMCG, Energy, Telecom, Public Sector and Petroleum industries. Currently within Business Development – with broad experience from Brand/portfolio strategies and pricing, Strategic road maps, Entry strategy, Acquisition strategy, Contract negotiations, Regional Strategy, New Product Development, M&A, Due Diligence etc projects within the FMCG industry (sprit industry). Experience from the role of Managing Director of Sichuan TCX Liquor Sales Co. Ltd, a joint venture between Pernod Ricard (the co-leader in the world’s spirit industry) and JianNanChun (the second largest spirit producer in China). Developed two new brands for the Chinese market; one targeting the business dinner occasion with a premium and a super-premium offering and a second more contemporary brand, a game changer targeting a white spot in the Chinese market.Specialties: General Management, Strategy, Business Development, New Product Development, Contract negotiations, Management Consulting, Brand/portfolio strategy, Pricing, route to market, organization design, Mergers & Acquisitions and Purchasing, distributor setup, entry strategy, FMCG, China, China entry strategiesKompetens: VD, Ledning, Strategi, Affärsutveckling, Produktutveckling, Förhandling, Managementkonsult, portföljstrategi, prissättning, organisation, förvärv, avyttring, distribution, konsumentvaror, Kina, Management,