New Ground is an independent advisory with offices in New York and Los Angeles. As a hands-on creative consultancy, we partner with high-growth ventures looking to expand their reach in new territories.While the agency world is where we do business, ours is hard to pin down. Like you, we’re proud to do things differently, combining strategic advisory and marketing services into a single offering: an extension of our partners’ business. Whether through our extensive network, localization strategies, digital nous or creativity, our specialty is getting brands what they need, when they need it, so they can achieve breakthrough success in the United States and beyond.

In this role I have accountability and responsibility for the co-ordination and delivery of digital production operations. Owning the production life-cycle and processes to ensure successful delivery of tasks and projects pertaining to campaigns, new feature development and enhancements to digital platforms, services and tools including Aesop.com and Aesop’s email marketing platform. As part of this role I oversee and manage the production team ensuring activities are suitably scoped, defined and resourced. I personally take lead on complex projects, mentoring the production team as support & act as an escalation point for conflicts or issues on projects and tasks being managed by the production team.

Currently I work alongside my 15 member strong internal agency team to deliver digital projects ranging small scale to large scale. I act as a senior leader in the business, providing mentorship and guidance to other members of the team. Contribute to and champion the leadership ’s initiatives to help drive the business forward.Alongside Client Leads and Client Managers I effectively scope projects, estimate budgets, strategically manage resources, tools and production requirements to successfully deliver each project inline with measurable project plans.I lead a team through the delivery process internally from conception to end. Allocate appropriate resource, manage that resource and run WIPs to ensure the team meets business objectives for both Little Giant and our clients.I assist the Client Managers and Strategists (internal and client facing) to ensure clarity on requirements and briefs. Assist in distilling complex client requirements into Statements Of Work for the client.Transform client requirements into robust architecture, scope documents and user stories (JIRA) for client approval, internal planning and production. I work with the production staff to deliver innovative technical solutions to meet the established brief. Track, report and clearly communicate financial status of projects against estimates. Highlight potential overruns before they occur. Escalate and resolve financial issues as they happen. Clearly communicate project risks with the Client Manager and Client Lead.Oversee, QC and UAT processes so that products and assets can be launched to a world class standard. Assist the Client Lead to actively lead an effective business team within the agency. Within this role I am responsible for profit, utilisation and bill-ability figures for the team. Where required I am involved in new business pitches, RFP responses and incoming leads.

As a Senior Client Manager I was the main point of communication for our clients during all engagements and provided our largest clients with strategic and tactical direction across the construction and implementation of their digital assets. Key Clients:Harcourts International Lifestream International Les Mills International Air New Zealand ResponsibilitiesLead the day to day agency and client relationship. Communicate regularly on project progress, set expectations correctly, gather feedback and ensure the client’s interactions with the agency are enjoyable and build trust. Clearly communicate, develop and negotiate statements of work and terms of engagement.Build and maintain strong relationships with key client contacts, assist the Client lead in developing ongoing client engagement strategies that identify new opportunities.Worked with both clients and various Little Giant teams to understand, define and build effective solutions that generate measurable results.Work to identify potential project pitfalls or overages and clearly communicate these with the client to manage ongoing expectations and secure extra budget where necessary for project profitability and performance. Responsible for the day to day project management of the project across, the key Little Giant project team, key project milestones, budget and scope management.Work with the Client Lead to implement an effective business development strategy for your team. Help lead new business pitches, RFP responses and incoming leads. Close new accounts with MSA and contract negotiations.Act as a senior leader in the business, providing mentorship and guidance to more junior members of your craft. Champion leadership ’s initiatives and help drive the business forward.

My role as Senior Account Manager / Director has seen me work across the following tasks:- Strategy development - Implementation of digital campaigns- Maintaining and building client relations- Day to day project management across 3 offices- Arranging and running meetings - Presenting work to clients for approval or modification- Handling budgets, managing campaign costs and invoicing clients - Liaising with and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively- Presenting, alongside agency colleagues campaign ideas and budgets Key Accounts: Purina Australia (NESTLÉ)Darrell Lea

My role as Account Manager included managing a client service team, maintaining client relationships, accountability for project deliverables, ensuring project profitability, campaign tracking & performance reporting.Key accounts and project management for:- Purina Australia - KMS California NZ- Infant Nutrition NZ

Account support for the following accounts:- Nestle Corporate NZ- Purina Australia - Infant Nutrition NZ- Nestle Professional Australia