- Leveraged tools such as Zoho CRM, SpyFu, and SEMrush to analyze data and execute marketing strategies effectively.- Utilized Trello project management software to organize and streamline the completion of marketing tasks.- Collaborated on a taxonomy project to verify the accuracy of AI-driven matching between vendor classifications and Buy Supply categories, ensuring consistency and precision.

-Assisted with collaboration with web 3 portfolio companies on user acquisition, retention, A/B testing, and product roadmap strategies to increase campaign performance and drive traffic.-Assisted with SEO strategic on-page and off-page SEO optimization techniques that increased website traffic by 75%.-Assisted with the development and execution of targeted Google and various Social Media campaigns that resulted in a 40% increase in game installs and a 25% decrease in cost-per-acquisition.-Assisted with the designing and implementation of an email marketing automation workflow that boosted open rates by 15% and click-through rates by 10%.

-Helped external game studios and independent developers on data analysis and product roadmap strategy to grow revenues by 124%.-Leveraged DSPs and SSPs such as Facebook/Instagram, Google, Unity, and Ironsource to drive user acquisition and monetization.-Maintained partnership with Apple App Store Game team to feature games. -Utilized various analytics tools such as Facebook, Google, Mixpanel, and Game Analytics to track both campaign performance and user level KPIs such as engagement and retention.-Aided the growth of the company's social media following by 50% across all platforms and achieved a 20% engagement rate through audience-specific content creation and community management.

-Assisted with the development and execution of comprehensive digital marketing campaigns across various channels (SEO, PPC, social media, email) to promote court electronic filing software solutions.-Helped generate leads through targeted social media campaigns and email marketing automation as well as preparing targeted client lists of court stakeholders..-Aided in the creation of engaging content (blog posts, case studies, infographics) to educate the legal community on the benefits of electronic filing software.-Helped manage social media presence across multiple platforms (e.g., LinkedIn, Twitter), fostering brand awareness and community engagement.-Prepared performance reports.