EmTake Co. Ltd. is a Seoul based start-up company which specializes in the development and sales of thermal sensor cores, modules, and cameras. I worked on conducting a feasibility study of expanding into international markets and developing a marketing and sales strategy for EmTake with my Ivey MSc team.Key activities:1) Analyzing the current international market.2) Global competitor analysis.3) Identifying global supply chains of existing products.4) Creating an international marketing & sales strategy.