Simryn Grewal (Simi) Email & Phone Number

San Francisco Bay Area

Co-Founded with business partner and sommelier Cara Patricia in 2016, DECANTsf is the newest addition to San Francisco's vibrant wine & beverage scene.For San Francisco imbibers, from novice to expert, DECANTsf is a bottle shop, event space, and consultant that combines hospitality, education, and curated selections for the every day drinker. Unlike discount retailers or anonymous web stores that lack basic customer service, we will provide a personalized sommelier experience, engaging neighborhood locals, connoisseurs, and industry professionals in a relaxed and friendly setting.CONSULTING FOR RESTAURANTS & STARTUPSWe will work with businesses to create the perfect program, whether it is a pop up restaurant looking for killer pairings , a new casual restaurant who needs a perfect revenue-driving beverage list, or a start-up that needs corporate gifts or beverages for your company kitchen and parties. DECANTsf helps with menu formatting, and ordering and inventory training.PRIVATE CLIENT CELLAR & EVENT SERVICESFrom private cellar inventory to personalized sommelier service at home dinner parties and events, DECANTsf makes any private event a memorable experience. MARKET STREET RETAIL SHOP + ONLINE STOREDECANTsf will be both a brick + mortar wine, beer, and spirits shop in San Francisco, opening in early 2018, as well as an online store. We will provide a personalized sommelier experience, engaging neighborhood locals, connoisseurs, and industry professionals in a relaxed and friendly setting.

San Francisco Bay Area

Woodside, Ca

Sommelier at The Village Pub, a Grand Award restaurant in the Bay Area.

New York, Ny

-Responsibilities included processing beverage and food orders into Micros POS system; marking all flatware; assisting sommeliers with beverage service; conveying pertinent information about guests’ needs and wishes to kitchen and dining room staffs; managing technical aspects of service and communication for the station’s team (Assistant Server, Server, Captain and Sommelier)-Assisted Wine Team with staff education by helping to lead lectures and create educational materials.

St. Helena, Ca

An eight month CIA program devoted to in-depth wine and beverage studies in Napa Valley. During this time, I achieved certifications with The Court of Master Sommeliers, The Society of Wine Educators and The Culinary Institute of America.

-Managed FOH & BOH staffs -Managed Delivery & Take-Out unit (menus, marketing, growing sales, hiring, operations)-Managed cellar and beverage inventories for restaurant

Interned while a student at NYU; worked in each department of the company to gain a deeper understanding of a high-end food retailer's operations in New York City.

Park Inn Hotel, Russell Square, London, Uk

Interned (while studying abroad) in various departments of the hotel to gain understanding of hotel operations in a major metropolitan city. Duties included Front Desk Operations; Events & Catering (contract management, client relations); Accounting; and Marketing & Sales.

Northborough, Ma

Worked with 4-person marketing team to strategize ways to market company's nutritional information. Created a 100-page report for VPs and Regional Chefs containing recommendations for recipe changes based on company’s goal to create more health-conscious menu items, as well as overview of competitors’ marketing of nutritional information.

Northborough, Ma

Assistant to (former) Executive Chef and Vice President, Mr. Stefano Cordova. Created and managed company’s nutritional database using Food Processor SQL. Worked in Bertucci’s kitchens to gain hands-on experience of how dishes are constructed, and also to evaluate ways of creating healthier menu items.

Cia Certified Wine Professional, Wine & Beverages

30 week certification course in Wine & Beverages at the CIA in Napa Valley, California. Certifications Received: -Level I Certification.

B.A., Gallatin School Of Individualized Study, The Business Of Food (Economics, Marketing & Hospitality Management)

Activities and Societies: NYU Restaurateur Club, President