Sin Ye Toh Email & Phone Number

Singapore

Singapore

We are a result-driven digital agency that leverages data to maximise marketing ROI. We do not believe in gimmicks or short-term solutions; we take time to understand the business and help our clients build meaningful relationships with their users, which lay the foundation for the long-term success of their business. Our in-house capabilities include marketing strategy and consultation, conceptualization and website development, content marketing, search engine optimisation, search engine marketing, social media marketing, video marketing and opinion marketing. Regional market experience including Indonesia, China, Malaysia and Singapore.

Singapore

Modules taught (Adult Learners):1. Social Media Strategies2. Social Media Management and Marketing3. Principles of Marketing

Singapore

Courses Taught:1. Applied Data Analytics2. E-commerce & Digital Marketing

Singapore

Develop digital marketing strategies and campaigns, and implementing them across all digital platforms in partnership with the technology and content team, to help finance clients drive for brand awareness, user engagement or leads generation.Pioneer ZUU Singapore’s content marketing and online conversion business. Strategize with senior management team to innovate and market new products and services to financial institutions and companies.

Singapore

Market/Competitive Analysis: Understand business completely with strong understanding of market, consumer & customer needs and the competitive landscape.Product Scoping & Development: Product Scoping on client and consumers via discovery approach on identified client segments twice yearly. On identified development, transform needs into clearly articulated product requirements and implement these requirements working with various teams.Project Management: Develop & manage the overall roadmap for product and business taking into account stakeholder feedback. Specifically, management and facilitation work with IT, content, marketing, design, customer service and sales team to achieve the sales and non-sales KPI Timely Statistics Reporting: Managing the day-to-day operations, tracking all aspects of the business from sales, customer support, site traffic, site user interface and marketingPricing and Promotion. Ensure update of pricing and promotion. Timely launch of promotion and project manage to ensure success in sales returnsUnderstanding Product Entitlements/Delivery & Collation of Materials to various teamsProduct Briefing/ Training to Internal Customers. Ensure product training is received (by HQ) and ensure monthly product training – including Product Training, Sales Training, Fulfilment & Customer SuccessPre-Sales Consultation: Work with sales team on client visits to aid in presenting product’s value proposition, product roadmap and sales closingProduct Advocate at Seminars. Develop content for seminars and be a speaker at the event Manage the 5 business unit’s performance (CareerBuilder Media Product offerings, i.e, JobsCentral portal, JobsCentral BrightMinds portal, JobsCentral Learning portal, BrightSparks portal, JobsCentral Career & Education Fair) including sales and non-sales KPIHire and train team membersParticipate and play a critical role in strategic decisions and driving for key company initiatives